Social Media & Content Marketing Specialist

SynergenX Health Holdings LLCHouston, TX
2dOnsite

About The Position

SynergenX (including Low T Center) is a nationally recognized healthcare and wellness organization specializing in hormone optimization, weight management, and patient-centric care. We are a direct-to-consumer (D2C) brand operating in a regulated healthcare environment, with rapid growth across multiple markets. We are seeking a hands-on Social Media & Content Marketing Specialist who thrives in execution—not just strategy—and wants to make a measurable impact on brand growth, engagement, and lead generation. Role Overview This role is responsible for owning and executing social media and content marketing efforts across platforms including Facebook, Instagram, LinkedIn, X (Twitter), and TikTok. You will create, publish, analyze, and optimize content that directly supports brand awareness, patient trust, and business growth. This is not a remote role and not a people-manager position. It is ideal for someone who personally creates content, analyzes performance, and continuously improves results in a fast-paced, D2C healthcare environment.

Requirements

  • 3-4 years of hands-on social media and content marketing experience
  • Proven experience with D2C brands (healthcare, wellness, consumer, or regulated industries strongly preferred)
  • Marketing Bachelors degree required.
  • Demonstrated success growing social media accounts with measurable impact
  • Strong writing and editing skills across multiple content formats
  • Experience using social media management and analytics tools
  • Working knowledge of SEO and content optimization
  • Highly organized, deadline-driven, and execution-focused

Responsibilities

  • Develop and execute platform-specific social strategies aligned to business goals
  • Own daily posting, scheduling, monitoring, and engagement across all channels
  • Actively respond to comments, DMs, and mentions to build community and trust
  • Partner with the Director of Marketing on coordination with paid social and PR agencies
  • Create high-quality posts, captions, short-form video, stories, and campaigns
  • Collaborate with the Digital Graphic Designer to ensure brand-aligned visuals
  • Write and edit blog content, email copy, and landing page content as needed
  • Maintain and execute against a structured content calendar tied to campaigns
  • Track engagement, follower growth, traffic, and conversion metrics
  • Use tools such as Google Analytics, Sprout Social, or Hootsuite to measure ROI
  • A/B test content formats, posting cadence, and messaging to drive improvement
  • Translate performance data into clear insights and recommendations
  • Stay current on platform updates, trends, and algorithm changes
  • Identify influencer and partnership opportunities that align with brand voice
  • Test emerging content formats and report on effectiveness

Benefits

  • Competitive salary
  • Comprehensive medical, dental, and vision insurance
  • Paid time off and paid holidays
  • 401(k) options
  • Stable, growing organization with direct access to leadership
  • Opportunity to make a visible, measurable impact on a national brand
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