Social Media & Content Manager
About The Position
Reporting to the Chief Growth Officer, the Social Media & Content Manager will build, manage, and scale Dreem Health and Sunrise’s organic content engine across social channels, blog, website, email and marketing enablement materials (presentations, brochures, etc.). This role is 80% focused on Dreem Health, our virtual sleep clinic, helping people get the care they need to sleep better. The remaining 20% is dedicated to Sunrise, our MedTech arm responsible for developing the technology and devices used by clinicians to diagnose and treat sleep apnea. This is a hybrid role at the intersection of: Strategy (what to say, to whom, when, and why) Creativity (testing new ideas, formats, and channels quickly) Execution (writing, publishing, community building, reporting) You will create content yourself, leverage AI tools (video, design, copy), and collaborate with internal and external stakeholders - our founders, our clinical team, referring providers, sleep specialists, and patients - to bring powerful stories to life. If you’re energized by the intersection of healthcare, technology and storytelling - and you care deeply about improving sleep and helping people feel better every day - this job is for you!
Requirements
- Minimum 4 years of experience in content marketing, social media, brand, or community, preferably at a startup or fast-scaling company.
- Experience in wellness and clinical/medical environments - excited by the challenge of turning complex medical topics into simple, engaging content.
- Strong design affinity, creative mindset and eye for visual storytelling.
- Comfortable using AI tools (Midjourney, Figma, Canva, Arcads, ChatGPT) for copywriting, visual asset creation, and short-form videos.
- Familiarity with SEO tools (e.g., SEMRush, Ahrefs).
- High preference for candidates who live and can work from East or Central time zones.
Nice To Haves
- Excellent storyteller and writer - clear, human, concise, SEO-aware.
- Comfortable balancing independence with cross-functional collaboration.
- Genuine interest in sleep, wellness, and helping people understand their health.
Responsibilities
- Own and execute the organic content strategy across social, blog, email, and website.
- Manage daily publishing and engagement across LinkedIn, Instagram, TikTok, Facebook, Reddit, Trustpilot, Google Reviews and niche communities.
- Create content hands-on (writing, video, design) using tools like Canva/Figma and AI.
- Repurpose content from long-form sources (webinars, research, blogs) into short-form assets.
- Translate clinical insights and patient stories into compelling content for both patients and clinicians.
- Test and iterate quickly — try new formats, learn fast, optimize.
- Track and analyze performance, delivering monthly insights and recommendations
Benefits
- Fully remote work environment
- Meaningful work that directly improves peoples’ lives
- Be part of an international team across the US, Paris, Belgium
- 1-2 team gathering a year
- Comprehensive health benefits (medical, dental, vision)
- 401(k) with company match
- 20 days PTO + 10 paid holidays + paid sick leave
- Phone and internet stipend
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
