Social Media and Marketing Associate

SPORTECH VENUES INC•Hamden, CT

1d•$17 - $30

About The Position

Sportech Venues is Connecticut's leading provider of responsible gaming and entertainment experiences, holding exclusive licenses for off-track betting (OTB) on horse racing, greyhound racing, and jai alai. We operate a network of premier Winners OTB venues across the state, the upscale Bobby V's Restaurant & Sports Bars (in Stamford and Windsor Locks), and our digital wagering platform MyWinners.com which has been completely overhauled and about to be launched. Our brands deliver exciting omni-channel experiences, combining retail sports betting in partnership with the Connecticut Lottery Corporation and Fanatics Sportsbook, pari-mutuel wagering, live sports environments, world-class dining, and major sporting events on hundreds of HD screens. We're committed to innovation, customer engagement, and promoting responsible gaming while driving growth in Connecticut's dynamic wagering market. We are seeking a creative, enthusiastic, and digitally savvy Social Media and Marketing Assistant to support our marketing team in promoting our Winners venues, Bobby V's sports bars, and the new online platform. This role is ideal for someone passionate about sports, gaming, entertainment, and social media who wants to help build excitement around major sporting events, including the Kentucky Derby, Super Bowl, March Madness, the World Cup and daily racing/sports action. You'll play a key hands-on role in executing social media strategies, creating engaging content, and supporting broader marketing initiatives to attract new customers and retain loyal ones. Full-time or Part-time opportunity avaialble.

Requirements

1-2 years of experience in social media management, digital marketing, or a related role (internships count!).
Proven ability to create engaging visual content (using tools like Canva, Adobe Spark, CapCut, or basic Photoshop/Video editing).
Strong knowledge of key social media platforms & trends (ideally incl. short-form video).
Excellent written and verbal communication skills with a fun, energetic tone that resonates with sports fans.
Passion for sports, gaming, or entertainment industries is a big plus.
Basic understanding of analytics and reporting.
On occasion, ability to work flexible hours, including some evenings/weekends for events or major games.
Must be 21+ years old and able to pass a background check (due to gaming license requirements).

Nice To Haves

Degree or coursework in Marketing, Communications, Digital Media, or a related field.
Experience with paid social advertising (Meta Ads, etc.).
Familiarity with email platforms (e.g. Mailchimp) or CMS tools.
Photography/videography skills (smartphone proficiency is fine to start).

Responsibilities

Manage and grow our social media channels (including Instagram, Facebook, X/Twitter, TikTok, and YouTube) for Winners, Bobby V's, and MyWinners.com.
Create and schedule compelling content: photos, videos, reels, stories, graphics, and promotions highlighting venue events, food & drink specials, betting promotions (compliant with regulations), live racing/sports, and customer wins.
Monitor social media engagement, respond to comments/messages, and foster community interaction while promoting responsible gaming.
Assist in planning and executing digital marketing campaigns, including email newsletters, SMS promotions, and paid social ads.
Support on-site event marketing at venues (e.g., photos/videos during big games or races, coordinating giveaways).
Collaborate on content calendars tied to major sports/racing calendars and seasonal promotions.
Track and report on social media analytics (engagement, reach, growth) using tools like platform insights or Google Analytics.
Help maintain brand consistency across all marketing materials.
Contribute ideas for new campaigns to drive foot traffic to venues and sign-ups on MyWinners.com.
Ensure all content complies with gaming regulations and responsible gambling guidelines.