Social Media Marketing

HebbiaNew York, NY
12h$100,000 - $145,000

About The Position

We’re looking for a social media operator who can ship product launches, write clever content, and post timely memes that resonate with high finance and AI audiences. You’ll own Hebbia’s social channels, including X, LinkedIn, and any platform where finance and AI start up followers spend time. Your mandate is to expand our brand and drive engagement with a major community of finance and tech workers that are passionate about how AI will unleash economic productivity and transform the way the most important decisions are made – starting with finance. If you’re plugged into fintwit and viral AI start up launches, this is your lane.

Requirements

  • 5+ years in social media with a track record of growing followership and engagement among finance audiences.
  • Deeply curious about startups and financial markets, with a close pulse on the latest trends in business, economics, and AI technology.
  • Exceptional writer and editor, able to distill complex topics into cogent, high-signal social content.
  • Fluent in social media tools (e.g., Sprout Social, Sprinklr) and media editing tools (e.g., Adobe, Figma).
  • Comfortable presenting and analyzing social performance to the broader organization.
  • Operates with urgency and ownership, shipping content on tight timelines and iterating based on what moves the needle.

Nice To Haves

  • Finance fluency (professional or academic) and comfort communicating financial trends in both written and visual formats.
  • Managed influencer programs and partnerships to drive amplification and credibility.
  • B2B SaaS experience, ideally at a breakout start up.
  • Strong personal brand and community presence on social media.

Responsibilities

  • Develop and execute Hebbia’s social media strategy, integrating with broader marketing initiatives across campaigns, blogs, and video.
  • Write, edit, and ship social content—partnering with design for higher-lift assets and comfort producing your own visual content for speed.
  • Build amplification strategies that leverage influencers and partners to extend reach and credibility.
  • Establish and track social metrics, reporting insights to drive what gets doubled down on vs. cut.
  • Partner with internal teams to source content spanning customers, in-house talent, key influencers, events, and in-office culture.
  • Support executives on their social platforms, working directly with them and their teams to align thought leadership to their voice.

Benefits

  • PTO: Unlimited
  • Insurance: Medical + Dental + Vision + 401(k) + Wellness Benefits
  • Eats: Catered lunch daily + DoorDash dinner credit
  • Parental leave policy: 3 months non-birthing parent, 4 months for birthing parent
  • Fertility benefits: $15k lifetime benefit
  • New hire equity grant: Competitive equity package with unmatched upside potential
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