Social Content Creator (Freelance)

ALICE + OLIVIANew York, NY
$70,000 - $90,000

About The Position

The Social Content Creator is a highly creative and digitally native storyteller responsible for concepting, capturing, and editing engaging, platform-first content across Instagram and TikTok. Working closely with the Art Director and Social Media Manager, this role brings the brand’s social vision to life through compelling, on-trend content that drives engagement, growth and cultural relevance.

Requirements

  • 3 – 5 years experience capturing and editing/video for social media with strong sense of fashion/luxury aesthetic
  • Ability to interpret analytics with Social Media Director to develop creative content accordingly
  • Strong verbal, listening and written communication skills; can clearly articulate ideas with confidence to senior management
  • Must be comfortable and able to self-art direct social shoots and design within the brand's identity and maintain consistency cross each project
  • Must have an understanding of visual communication and an eye for brand aesthetics
  • Passion and understanding of social media, digital, and marketing best practices
  • Must be extremely detail-focused
  • Must be able to multi-task in a fast-paced creative environment
  • Must be comfortable working with various teams, and collaborate effectively while maintaining a positive, enthusiastic and energetic demeanor to help foster an upbeat working environment
  • Must be extremely self-motivated and proactive
  • Proficiency with Adobe Creative Cloud programs and Video Editing knowledge required

Responsibilities

  • Collaborating and communicating directly with the Founder/Creative Director, Creative Team and Marketing Team to develop, produce and execute social video shoots to support the social channels
  • Partner closely with the Art Director and Social Media Manager to execute against a cohesive social content strategy, translating creative direction into high-performing, platform-native content
  • Shoot and edit video content under leadership of Creative Director
  • This content includes, but is not limited to social posts, ideating, videos, animated gifs, long format videos and all other social media creative
  • Sound editing for original audio for social media
  • Keep up with latest fashion trends and video editing techniques Work in collaboration with Alice + Olivia senior leadership and Marketing Tearn in executing a social media strategy to engage with followers and grow our digital community.
  • Remain up-to-date on current and emerging social, lifestyle and fashion trends; continually provide research results to facilitate the identification of engagement opportunities and innovations
  • Maintain a thorough knowledge of trends and developments and best practices in platforms, and technology (video editing and audio)
  • Ideate, create and execute fresh social media content in our brand voice that aligns with creative direction and supports the brand vision
  • Generate and present ideas that push boundaries; discuss with the team, adapting when necessary to move the idea to the next level, along with taking ownership of moving the process from concept to execution
  • Generate ideas for improving on current and developing new ways to market content through social media
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