SEO Strategist
About The Position
Collaborate closely with the SEO Team Lead to plan and deliver content and market analyses that strengthen visibility across organic and AI search for a major e-commerce brand. Lead content visibility audits across Google and AI surfaces to assess presence, rankings opportunities. Analyze content performance to identify top and bottom performers and recommend strategic improvements. Conduct entity and topic modeling to define priority themes and surface visibility opportunities across traditional search, AI search, Reddit, YouTube and TikTok. Perform AI and organic competitive benchmarking to evaluate where competitors outperform in content, structure or execution. Support reporting by integrating AI metrics into dashboards.
Responsibilities
- 1-3 years Search Engine Optimization (SEO) experience, preferably in agency setting.
- Familiarity with the AI search landscape and GEO best practices
- Understanding of how to develop and support SEO content strategies
- Strong analytical skills with the ability to interpret data, identify trends and turn findings into clear recommendations
- Experience using BrightEdge and Google Search Console for performance tracking and insights
- Solid grasp of keyword research, metadata optimization, structured data, internal linking and competitive analysis.
- Organized, detail-oriented and able to manage multiple projects in a fast-paced environment
Benefits
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- ‘Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
- medical coverage
- dental
- vision
- disability
- 401k
- paid time off
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
