SEO Strategist

OuterBox • Chicago, IL

6h • $85,000 • Remote

About The Position

As the SEO Strategist at OuterBox, you will own and execute the SEO strategy for the internal OuterBox brand. This role combines deep technical SEO expertise, creative content development, and emerging AI-driven search optimization to help OuterBox dominate the digital marketing landscape.
You’ll be both strategist and tactician, hands-on with keyword research, on-site optimization, link building, content writing, and off-site reputation management on channels like Reddit and Quora.
KPIs:
Organic MQL growth
Non-branded organic traffic
Keyword rankings
AI Visibility/share of voice
Inbound link growth
Domain authority growth
Technical SEO health score
Brand visibility

Requirements

• Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

Responsibilities

• Develop and execute comprehensive SEO plans to grow organic traffic, leads, and brand authority for OuterBox.com.
• Audit and optimize site structure, metadata, internal linking, schema, and page experience to maximize crawlability and rankings.
• Drive website content strategy and assist with the writing and optimization of landing pages, blog posts, and resources aligned to SEO and conversion goals — including content tailored for generative AI engines (ChatGPT, Gemini, etc.).
• Partner with developers to resolve site issues, improve Core Web Vitals, and enhance site performance and indexation.
• Identify and secure high-quality backlinks, partnerships, and brand mentions to build authority and visibility.
• Experiment with and deploy strategies to improve brand visibility across AI-powered search experiences.
• Represent OuterBox across forums like Reddit, Quora, and other relevant industry platforms to expand visibility and authority.
• Track keyword performance, conversions, and content ROI using tools like Google Analytics, Search Console, and Ahrefs.
• Stay up-to-date with industry trends and best practices in performance marketing, social media, and content marketing.

Benefits

• Fast-paced, dynamic office environment, and may be required to work outside of regular office hours to resolve issues or complete projects for the department.
• Group Health Benefits, Dental & Eye Care
• 401k, FMLA, Short/Long-Term Disability
• Paid Time Off (20 days to start)
• (5) Paid Holidays, the Week of Xmas (12/24-1/1), and 2 Floating Holidays!
• Paid Parental Leave (up to 8 weeks) at Full Salary
• Flex-Time Work Hours, Remote Work Opportunities
• Salary up to $85,000

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed