SEO Specialist

Mira SafetyCedar Park, TX
14hHybrid

About The Position

MIRA Safety designs and manufactures high-quality personal protective equipment, including gas masks, filters, hazmat suits, and emergency preparedness gear. Our mission is simple and powerful: protect people from chemical, biological, radiological, and nuclear threats. We are mission-driven, fast-paced, and impact-focused. The work we do saves lives. If you want your skills to directly support something meaningful, you’ll feel at home here. We’re looking for a highly skilled SEO Specialist with deep technical expertise and proven success in authority building. This is not a maintenance role — it’s a growth role. You will own technical SEO strategy and help expand our brand authority through high-quality link acquisition and media placements.

Requirements

  • 5+ years of technical SEO experience
  • 3+ years of off-page SEO / link-building experience
  • Proven success improving rankings through both technical optimization and authority growth
  • Strong analytical skills and ability to prioritize high-impact opportunities
  • Experience collaborating with development, content, and partnership teams

Nice To Haves

  • Affiliate SEO, digital PR, or experience scaling SEO in competitive industries.
  • Experience or strong interest in tactical gear, CBRN, survival, or emergency preparedness markets
  • Military, law enforcement, or first responder background is a plus but not required

Responsibilities

  • Lead technical audits (crawlability, indexation, site structure, schema, Core Web Vitals)
  • Resolve ranking-impacting issues
  • Optimize internal linking and site architecture
  • Partner with developers to implement best practices
  • Monitor site health using tools like Ahrefs, SEMrush, Screaming Frog, and Google Search Console
  • Develop and execute strategic link-building campaigns
  • Conduct backlink audits and competitor gap analysis
  • Secure contextual editorial backlinks
  • Build publisher and media relationships
  • Identify guest blog and podcast opportunities to grow brand authority
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