SEO Specialist

Dollar Loan Center

1d • Onsite

About The Position

We are seeking a talented SEO Specialist to join our team. As an SEO Specialist, you will be responsible for optimizing our website to increase organic traffic and improve search engine rankings. This candidate will be responsible for supporting organic search efforts of Dollar Loan Center and its subsidiaries (Currently operating in Nevada, Utah, Idaho and Wisconsin with 90 store locations).
Responsibilities will include monitoring rankings, working closely with the marketing department on strategy, technical execution of SEO campaigns, content production or outsourcing, and a variety of other related tasks. The successful candidate must be able to work independently in a fast paced, entrepreneurial environment while aligning multiple priorities. If you are passionate about SEO and have the skills to drive organic traffic, we encourage you to apply today!
About Dollar Loan Center
Dollar Loan Center is a leading provider of short-term consumer loans, headquartered in Las Vegas, Nevada. For over two decades, we've built our reputation on providing fast, friendly, and responsible financial solutions to our customers. Our marketing and technology teams play a major role in supporting that mission-creating secure, efficient, and user-friendly digital experiences across our customer and internal platforms.

Requirements

• Proven experience as an SEO Specialist or similar role at least 2-3 years of experience.
• Proficiency in E-commerce SEO strategies
• Attention to detail and a proven ability to manage priorities
• Strong understanding of CSS, metadata, and content management systems
• Knowledge of search engines and their ranking factors and all the latest SEO industry trends
• Familiarity with conversion optimization techniques
• Experience with SEM (Search Engine Marketing) . Excellent problem-solving skills and communication skills
• Analytics skills such as web analytics (Google Analytics/Adobe), dashboarding tools (Data Studio/Tableau), data manipulation (Excel/SQL), SEO platforms (SEMrush/Ahrefs/Google Search Console), and project management tools
• Ability to conduct in-depth research and analysis for SEO improvements
• Familiarity with AI: OpenAI, Grok, Gemini, ChatGPT, Copilot
• Knowledge of Google Search Console for monitoring website performance
• Experience in social media management for SEO purposes

Responsibilities

• Conduct keyword research and analysis to guide content optimization
• Optimize website content, meta tags, and on-page elements for improved SEO performance
• Monitor and report on website traffic and performance using tools like Google Analytics
• Implement technical SEO strategies to enhance site speed and user experience
• Collaborate with content creators to develop SEO-friendly content
• Manage Google Search Console for website indexing and performance tracking
• Utilize social media management for SEO benefits
• Stay updated on industry trends and algorithm changes to adjust strategies accordingly
• Manage and oversee all SEO implementation including on-page technical optimization, back/internal linking, and content creation across desktop and mobile
• Conduct keyword research, competitive analysis, content optimization, meta-tag creation, link development and other SEO related activities
• Work closely with organization stakeholders to research, plan, and execute on various SEO strategies to improve our overall metrics
• Manage directory listings and responses (yelp, google business profile)
• Build reports that summarize web performance for both local SEO and website search rankings
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Identify trends and insights, and optimize webpages based on the insights
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies with particular emphasis on AI. Provide thought leadership and perspective for adoption where appropriate

Benefits

• Competitive salary and performance-based bonuses
• Health, dental, and vision insurance
• 401(k) with company match
• Generous paid time off
• Opportunities for professional growth and continued learning
• Work with a collaborative and mission-driven team making a real impact in financial services

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed