SEO Specialist

Zinda Law Group, PLLC•Austin, TX

36d

About The Position

Zinda Law Group is a personal injury firm looking for ambitious, dynamic, driven, and passionate professionals to join our growing team. We are looking for an SEO Specialist to work on our Marketing Team.

Requirements

Bachelor's degree
2+ years of SEO experience
Creative thinker with direct experience optimizing SEO strategies
Experience with link building
Experience with competitor research and analysis
Experience with Google Ads and Google Analytics - certification strongly preferred
Proficient in Excel
Knowledge of SEO software tools
Detail oriented, organized, and able to work independently
Excellent project management and communication skills

Nice To Haves

Previous experience at a law firm preferred, but not required

Responsibilities

Conducting keyword research and competitive analysis to enhance organic search visibility
Implementing on-page SEO optimizations, including metadata, headings, internal linking strategies, and backlinking strategies
Developing and executing link-building strategies to improve domain authority
Conducting site audits to identify and fix technical SEO issues
Optimizing content for search engines while aligning with user intent and best practices
Tracking and analyzing website performance using Google Analytics and other SEO tools to provide actionable insights

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