About The Position

The SEO Associate Director is responsible for bringing to life the vision, direction, and goals set by the Head of SEO. By establishing industry-leading quality standards and innovative processes, as well as impactful training and coaching, you will elevate and empower our people to achieve excellence and drive our team’s success. You will lead and inspire junior members of the SEO team, ensuring they receive well-being support and have meaningful, actionable SMART development goals that are reviewed monthly. Your insights will shape the Head of SEO’s team planning and drive business cases for further investment. You will be accountable for retaining and growing the client portfolio within your pod. By implementing efficient processes, training, QA, analysis and sharing learnings, you will ensure our work maximises client performance, meets client needs and KPIs, and creates opportunities for account growth. You will set and uphold the standard for quality of work on the SEO team. Additionally, you will lead the roll out of operational processes within the SEO team and develop and manage a comprehensive and effective team training program. You are driven by achieving client retention and growth, seeing your line reports and wider team achieve their development goals and delivering department goals and outcomes to completion.

Responsibilities

  • Connect the SEO department’s initiatives to the agency’s vision, targets and goals as well as those of the SEO team and drive them through to successful completion.
  • Support with weekly department meetings [EC2.1]and take leadership in absence of Head of Product
  • Regularly contribute to our marketing activities to encourage department growth
  • Ensure deliverables within your pod align with the strategy and KPIs of the client, are actionable, high quality and have strong implementation rates
  • Monitor client performance and facilitate[EC3.1] action plans to address performance issues
  • Work with CS lead and other appropriate parties, such as growth squads, to design and deliver commercially-led renewal and growth strategy for clients in your pod
  • Maintain and strengthen client relationships, proactively acting and escalating issues to protect relationships and encourage retention.
  • Identify, design and deliver impactful training programmes which address skills gaps in the team
  • Execute and reinforce department process, designing and implementing new process where appropriate to assist with department goals and responsibilities
  • Direct Line Management of more junior members of the team
  • Ensure line reports are clear on their responsibilities and have active SMART goals which, on completion, deliver strong individual development and support department and agency goals
  • Hold biweekly 121s to check in on well-being, Career Architect competencies and goal progress. Provide feedback, coaching and direction to drive development.
  • Ensure your line reports uphold team and office policies such as office attendance, team days and managing absence
  • Handle and escalate performance issues or promotion recommendations with supporting business case

Benefits

  • Dynamic working:To keep that work-life harmony in check, we're flexible on where and when you work
  • Private medical insurance:To keep you fighting fit and give you and your family peace of mind.
  • Income protection:We know it feels good to be covered, just in case.
  • Calm Subscription:Now more than ever, it’s important to mind your mind!
  • 25 days annual leave:This increases to 27 days after three years with us, and then increases every subsequent year up to a max. of 30 days
  • Christmas closure:No need to save holiday days for the Christmas closure period. It's on us!
  • Birthdays off:One extra day to celebrate your big day
  • Summer hours:Between June and Aug we finish at 15.00 every Friday.
  • Online coaching and mental health support:Unlimited via OpenUp
  • Remote Working:Work abroad for up to one month a year.
  • Performance & Salary: Reviewed twice a year for everyone.
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