Senior User Acquisition Manager - New York
About The Position
As a Senior User Acquisition Manager, you will own the growth strategy and scale campaigns for apps like Duolingo, The New York Times, and MyFitnessPal, alongside other high-growth apps and digital subscription businesses across diverse markets. You'll help these companies grow by pairing data-driven strategy with creativity. You’ll explore new channels, test fresh angles, and turn insights into wins that matter. Most agencies do either brand or performance. We do both, full-funnel growth that connects brand impact to measurable results. 90% of our clients come through referrals, that says a lot about how we work. The growth marketing role in action You’ll lead strategy, growth, and execution for our clients by: Taking full ownership of business goals and long-term roadmaps (6-12 months), proactively following up on targets and adjusting strategy to ensure we hit the numbers that actually matter to the business Setting the strategic direction across Google, Paid Social, CTV, and programmatic, while leading cross-functional teams (growth, creative and analytics) to ensure execution aligns with the client's broader business objectives Owning client relationships, serving as a trusted advisor and guiding partners through complex growth, measurement, and scaling decisions Coaching junior team members to master their channels and teaming up with creatives to test bold hooks Spotting trends early and learning new tools fast to become the trusted partner clients rely on
Requirements
- 5+ years in growth marketing with a focus on mobile app growth across multiple channels (Google, Paid Social, programmatic)
- Strong fluency in app measurement and attribution — SKAN, MMPs, incrementality testing
- You can translate CAC, ROAS, and complex data into clear stories that clients actually act on
- Track record of building trusted client relationships and guiding growth decisions
Nice To Haves
- Previous in-house experience — you understand what it's like on the client side, navigating internal stakeholders and connecting marketing to product impact
- Experience with CTV or emerging channels
Responsibilities
- Taking full ownership of business goals and long-term roadmaps (6-12 months), proactively following up on targets and adjusting strategy to ensure we hit the numbers that actually matter to the business
- Setting the strategic direction across Google, Paid Social, CTV, and programmatic, while leading cross-functional teams (growth, creative and analytics) to ensure execution aligns with the client's broader business objectives
- Owning client relationships, serving as a trusted advisor and guiding partners through complex growth, measurement, and scaling decisions
- Coaching junior team members to master their channels and teaming up with creatives to test bold hooks
- Spotting trends early and learning new tools fast to become the trusted partner clients rely on
Benefits
- 25 days PTO
- Health benefits designed to support your wellbeing
- 401(k) with match
- Hybrid work model which balances flexibility and collaboration
- Room to grow in a dynamic environment that encourages skill development and innovation
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
Number of Employees
11-50 employees
