Senior Theatrical Marketing Manager, Amazon MGM Studios

Amazon•Culver City, CA

About The Position

Amazon MGM Studios is seeking an experienced Senior Marketing Manager to lead and drive innovative marketing strategies for our theatrical releases within the US market. This role combines strategic, cross-functional leadership and innovative thinking to develop comprehensive campaigns that maximize audience engagement and box office performance.

Requirements

6+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience driving direction and alignment with cross-functional teams

Nice To Haves

Experience leading primary research studies across various methodologies: online quant surveys, focus groups, 1:1, ethnographies, online qual, mobile
Experience with various statistical techniques (regression analysis, coefficient correlation)

Responsibilities

Lead strategic planning and execution across multiple high-profile theatrical releases a year
Develop globally minded marketing strategies while developing and executing domestic go-to-market plans
Drive innovation in audience engagement, campaign approaches and break-through campaign ideas
Develop and facilitate impressive campaign presentations for both internal and external stakeholders
Ensure brand consistency and creative excellence across multiple concurrent campaigns
Lead relationships with creative partners and agencies
Approve and guide creative direction for high-stakes marketing initiatives, to serve territory requirements
Collaborate with International stakeholders to support global best practices and innovation
Manage internal and external stakeholder relationships
Drive organizational alignment on campaign priorities and resource allocation
Champion creative excellence and innovative problem-solving across the organization