Senior Strategist, Content Marketing, SVP

PIMCO•Newport Beach, CA

About The Position

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients’ capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world’s largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns. Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients. We are seeking an experienced Senior Strategist to lead the development of content-led campaigns and marketing initiatives that elevate PIMCO’s brand and client engagement worldwide. Operating within the Content Marketing Department, the ideal candidate can align teams cross-functionally on core objectives, seamlessly span strategy and execution to distill complex investment ideas into compelling, resonant messages across audiences, and apply these messages in a range of marketing touchpoints. This role is responsible for utilizing an insights-led approach to scale globally-consistent messages throughout the client life cycle and oversee content distribution strategies. He/She will oversee the end-to-end campaign process igniting the marketing machine and collaborating across teams to deliver high-impact, client-centric content programs that expand share of voice and accelerate growth.

Requirements

10+ years of relevant experience in investment marketing roles with a proven track record of advancing responsibilities
Proven experience in content strategy, campaign management, and thought leadership.
Deep understanding of financial markets, investment content, and alternative investments.
Proven leadership experience both directly and indirectly managing teams within global organizations to drive results.
Exceptional storytelling, writing and messaging expertise.
Strong project management, analytical skills and ability to thrive in a fast-paced environment
Strong leadership, communication and interpersonal skills, with a proven ability to influence stakeholders and cross-functional teams at all levels.
Strategic thinker with strong tactical execution skills.
Familiarity with compliance requirements for investment marketing materials.

Responsibilities

Strategic Planning & Messaging Work across marketing, product and sales to identify and align business priorities and clients’ needs to derive scalable investment themes that can inform campaign activity and drive commercial impact.
Establish strategic marketing objectives utilizing client insights, data and analytics to identify who our audience is, what we want them to think or do, and how we can best reach to maximize client engagement.
Develop clear, differentiated value propositions for key platforms, asset classes, and solutions — answering “why us” for each audience (e.g., make PIMCO standout with a differentiated message around alternatives for US financial advisors).
Build flexible, modular messaging architectures and content plans that can be deployed across various marketing levers and communications channels (thought leadership, digital, earned media, client engagement).
Collaborate with product, sales, and investment teams to ensure each offering’s value proposition reflects true competitive advantage and client relevance.
Integration & Execution Deliver globally consistent messages throughout the client life cycle, driving integrated, content-led campaigns that address client needs and align to growth priorities.
Drive investment theme development, set objectives, and manage end-to-end campaign processes from messaging to scaled distribution.
Work across marketing, brand, product and client business partners to ensure consistent application of narratives and value propositions throughout the client journey.
Oversee the creation of content, messaging guides, and sales enablement materials that bring the firm’s propositions to life and drive commercial outcomes.
Maintain a feedback loop informed by business results, market insights, and client behaviors to refine and evolve messaging and content distribution over time and maximize campaign effectiveness.
Foster cross-functional collaboration to align campaigns with business growth priorities and client needs.
Utilize marketing technology tools to enhance process efficiency and content quality.
Leadership & Influence Serve as a strategic partner to product, sales and investment leaders in defining how the firm communicates commercial narratives to clients.
Provide guidance on storytelling, platform and category-level postioning, and communication best practices within financial services.
Mentor team members and marketing colleagues and peers on narrative thinking and effective messaging development.