About The Position
As the Senior Strategic Account Manager for Amazon & Digital Commerce, you will lead Vans’ most complex and fastest-growing digital wholesale partnerships, with Amazon at the center of the portfolio. You are accountable for accelerating profitable growth across a broad and evolving e-commerce account base by applying deep Amazon expertise, data-driven decision making, and best-in-class digital marketplace execution. In this highly visible role, you will own the commercial strategy, execution, and performance of Amazon and select online wholesale partners - driving topline growth, improving profitability, and strengthening marketplace fundamentals. You will serve as the primary subject-matter expert on Amazon mechanics, platform capabilities, and retail media, while partnering closely with cross-functional teams to optimize assortment strategy, demand generation, inventory health, and brand presentation online. This role plays a critical leadership position within the wholesale organization. You will set priorities, define ways of working, and oversee account management resources aligned to digital wholesale.
Requirements
- 7-10+ years of experience
- Amazon & Digital Marketplace Expertise: Deep, hands-on experience managing Amazon (Vendor or Seller), with a strong understanding of platform mechanics, retail media, content, operations, and analytics.
- Strategic Account Leadership: Ability to set account vision, prioritize initiatives, and translate strategy into disciplined execution that delivers profitable growth.
- Commercial & Analytical Acumen: Strong command of retail math, forecasting, inventory productivity, and performance metrics, with the ability to turn data into action.
- Cross-Functional Influence: Proven success partnering with Marketing, Planning, Operations, and Finance to align priorities and drive outcomes in a matrixed environment.
- Operational Excellence: Strong understanding of digital wholesale operations, compliance, and process optimization across forecasts, orders, and supply chain flow.
- Communication & Executive Presence: Ability to clearly articulate insights, recommendations, and risks to senior leaders and external partners.
- Agility & Growth Mindset: Comfort operating in fast-moving, ambiguous environments and adapting strategy as the digital landscape evolves.
Responsibilities
- Own the end-to-end commercial performance of Amazon and assigned e-commerce wholesale partners, delivering against revenue, inventory, and marketplace health targets.
- Develop and execute account-level growth strategies including assortment planning, pricing strategy, promotional cadence, and lifecycle management.
- Lead joint business planning, aligning on growth initiatives, marketing investment, operational improvements, and long-range opportunities to scale the partnership.
- Partner closely with Marketing and Media teams to shape retail media and demand generation strategies, ensuring paid investment supports product priorities and delivers measurable ROI.
- Oversee forecast accuracy, order book health, replenishment performance, and in-season execution to ensure strong sell-through and optimal inventory productivity.
- Serve as the internal Amazon and digital marketplace expert, translating platform insights, data, and trends into clear actions for leadership and cross-functional partners.
- Deliver ongoing marketplace intelligence, monitoring traffic, conversion, buy box health, competitive activity, and consumer behavior to inform strategy and execution.
- Champion operational excellence and compliance, ensuring adherence to pricing policies, distribution agreements, brand standards, and vendor requirements.
Benefits
- extensive development and growth opportunities for your current and future positions
- a competitive compensation package
- a strong benefits package that includes medical, dental, vision, and 401(k)
- annual incentive plan, sales incentive, or commission potential
- a diverse and inclusive culture based on respect, connection, and authenticity
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
