Digital - Senior Specialist / Specialist, Paid Search

Aritzia•Seattle, WA

5d•$50,000 - $150,000

About The Position

We are Everyday Luxury™. It's what we do and how we do it — together. It's working alongside world-class talent in pursuit of world-class results. It's maximizing your potential in a high-performance culture. It's knowing that wherever you are, you belong. It's elevating your world — and the world of those who love and will love Aritzia. It's You. And an endless runway of opportunity. With a Global Support Campus in Vancouver and additional Support Office hubs in major cities across North America — including Toronto, New York, Los Angeles and Seattle — our workplace network is strategically designed to support our People and serve our Clients a frictionless experience. So, you can do what you do best — with us. The mission of the Paid Digital Media Department is to deliver targeted, world-class content across Paid Digital Media channels to drive brand awareness, new customer acquisition, and conversion. Aritzia is growing and our Paid Digital Media team is growing with it. This is a unique opportunity to be part of the team responsible for the development, implementation, and management of all Aritzia Paid Search marketing to reach clients with targeted content. As the Senior Specialist/Specialist, Paid Search, you will play a pivotal role in developing the strategy and driving day-to-day execution of the Paid Search program. With the skills you gain in this role, the opportunities are endless — from a rewarding career in Paid Digital Media to continued growth and development with Aritzia.

Requirements

Experience in Paid Media/Performance Marketing vertical. Client side and retail experience preferred.
Proven skills, education, and/or applicable certifications in paid search execution, performance optimization & analytics, reporting and/or marketing channel management
A commitment to learn and apply Aritzia's Values and Business and People Leadership principles
The ability to collaborate fluently with cross-functional partners
A commitment to quality and investing in results that add value to the business

Responsibilities

Define the enduring, strategic channel approach for our Paid Search program
Establish the approach for individual Paid Search activations, inclusive of defining the objectives & KPIs, target market & customer, channel mix, tactic, and managing the calendar
Target and segment to reach the right audiences based on their profile, geography, preferences, and behaviours
Curate platform-specific content to drive our messaging priorities
Leverage insights to enhance activation results through measuring and optimizing KPIs
Seamlessly deliver, manage, and drive continuous improvement for Paid Search programs
Work with the appropriate Business Support partners to seamlessly lead the day-to-day function of the department in support of corporate objectives, while enabling progressive career development and an incredible employee experience

Benefits

Product Discount — Maybe you’ve heard of our famous product discount? Or our exclusive private shopping events? You have now.
Baby Leave Program — We provide up to 16 weeks of paid time to support you and your growing family.
Aritzia Virtual Wellness — Because your health, happiness and safety matter, we provide 24/7 resources to support you in your wellbeing goals, whether they’re physical, mental, social or financial.
Aspirational Workplace — Our offices are specially designed to be spaces of creativity, productivity and inspiration.
Amenities — Additional amenities include a private parent’s room, shower facilities with elevated complementary conveniences, bike rooms and more.
The Extras — We also offer a multitude of other perks like snacks and refreshments, dry-cleaning, hotel, restaurant discounts, health and wellness discounts, and self-care promos.

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