Senior Sales Manager

ASM Global•Denver, CO

1d•$76,000 - $82,000

About The Position

The Senior Sales Manager plays a key leadership role in driving revenue growth, optimizing venue occupancy, and managing high-level client relationships at the Colorado Convention Center (CCC). In collaboration with VISIT DENVER, this position works to secure major event bookings, develop strategic sales initiatives, and guide clients through the contracting process. Ideal candidates will bring significant experience in the hospitality or events industry—preferably with a convention center, major venue, or Destination Marketing Organization (DMO)—along with excellent negotiation, communication, and client service skills.

Requirements

Bachelor’s degree in Business, Hospitality, Tourism, or related field, or equivalent relevant experience
Minimum 5–7 years of progressive sales experience in the events, hospitality, or tourism industry
Experience with convention centers, DMOs, or large event venues strongly preferred
Demonstrated success managing high-revenue accounts and large-scale event bookings
Proven experience with contract development and negotiation required
Excellent communication and negotiation skills
Ability to manage multiple priorities in a fast-paced, deadline-driven environment
Strong interpersonal skills and ability to work with a broad range of clients and partners
Effective both as a collaborative team member and an independent contributor
Highly organized, detail-oriented, and customer-service driven
Professional demeanor and appearance
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) required
Experience with Momentus (formerly Ungerboeck) or similar venue management and CRM systems strongly preferred

Nice To Haves

CMP certification preferred
Experience with convention centers, DMOs, or large event venues strongly preferred
Experience with Momentus (formerly Ungerboeck) or similar venue management and CRM systems strongly preferred

Responsibilities

In partnership with VISIT DENVER, lead sales efforts for citywide conventions and large-scale events, ensuring alignment with organizational goals
Negotiate license agreements that support CCC’s business objectives while meeting client needs
Analyze event trends, forecast revenue opportunities, and support long-term strategic planning
Cultivate industry relationships to stay informed of market trends and competitive positioning
Serve as the primary liaison for key accounts, ensuring a seamless client experience from inquiry through execution
Maintain strong working relationships with VISIT DENVER to ensure accurate and efficient information sharing for shared accounts
Deliver high-level customer service and respond promptly to inquiries from multiple sources
Promote client retention through proactive communication, attention to detail, and thoughtful solutions
Work closely with the Assistant Director of Sales and Director of Sales & Services to support team goals and mentor junior staff
Collaborate with internal departments — including Event Management, Operations, and Guest Services — to ensure alignment on client expectations and logistics
Contribute to team strategies, tools, and process improvements that drive efficiency and results
Represent the CCC at both internal meetings and external engagements with professionalism and poise
Manage documentation, contracts, correspondence, and CRM entries with accuracy and timeliness
Support performance tracking, forecasting, and reporting functions
Represent CCC at trade shows, networking events, and industry conferences as needed
Perform additional duties as assigned to support the department and organizational success

Benefits

$500 signing bonus after 30 days of service, plus an additional $500 bonus upon successful completion of 90 days of service!
Generous paid time off and holiday pay
Health, dental, and vision insurance — eligible upon hire
401(k) investment plan, with an employer match of up to 4%
Healthcare reimbursement and flexible spending plans
Employer-paid and supplemental life insurance
Short- and long-term disability insurance available
RTD Eco Pass for full-time employees
Tuition reimbursement program
Employee assistance program