Senior Product Operations Manager, GTM

DAT Freight & Analytics•Seattle, WA

41d•$156,000 - $224,000•Hybrid

About The Position

DAT is seeking a dynamic and strategic Senior Product Operations Manager, GTM to serve as the connective tissue between Product, Sales, and Marketing within our Convoy Platform organization. This role will play a critical part in operationalizing our commercial strategy, enabling customer-facing teams, and ensuring alignment between product innovation and go-to-market execution. You'll thrive here if you love turning complex ideas into clear, actionable plans - and if you're as comfortable digging into data and systems as you are crafting narratives and frameworks that drive cross-functional alignment. This is a high-impact, cross-functional role for a builder who can translate customer and market insights into scalable GTM programs, operational frameworks, and measurable business outcomes.

Requirements

6-10 years of experience in Go-To-Market Operations, Product Operations, Strategy, or Commercial Enablement within a SaaS, logistics, or marketplace business.
Proven success in designing and implementing GTM frameworks and launch programs from 0-1.
Strong business acumen with the ability to connect commercial, operational, and technical dots.
Excellent communication and storytelling skills - able to distill complex technical topics into customer-relevant narratives.
Experience managing cross-functional projects and influencing at multiple levels, including senior leadership.
Proficiency in Salesforce, SQL, Excel/Sheets, and data visualization tools (e.g., Tableau, Power BI, Looker).
A builder's mindset - comfortable operating in ambiguity, iterating quickly, and scaling what works.

Nice To Haves

Familiarity with freight, logistics, or transportation technology.
Exposure to API-driven products or partner integrations.
Background in Product Marketing, Enablement, or Technical Program Management.

Responsibilities

Partner with Product, Sales, and Marketing to define and operationalize GTM plans for new product launches and platform integrations.
Develop playbooks, process frameworks, and performance dashboards that connect roadmap priorities to commercial execution.
Lead quarterly and annual GTM planning cycles - aligning revenue, product, and customer success goals.
Support pricing and packaging strategies with market insights and competitive intelligence.
Build and manage scalable enablement programs for commercial teams (Sales, CSM, Solutions) that translate product capabilities into customer value stories.
Collaborate with the Product Marketing and Sales Enablement team to ensure consistent positioning, messaging, and readiness across all GTM functions.
Create feedback loops between field teams and Product to improve roadmap prioritization and feature adoption.
Develop data-driven processes for measuring the impact of enablement and launch programs on pipeline and revenue outcomes.
Design and maintain reporting and dashboards (e.g., Salesforce, Tableau, or Looker) to measure product performance, sales motion effectiveness, and GTM health.
Identify operational bottlenecks and implement automation or workflow improvements that increase sales productivity and customer engagement.
Serve as the operational owner of cross-functional tools and systems related to GTM execution (CRM, enablement platforms, and data visualization tools).