Senior Product Marketing Manager - MDR

Arctic Wolf

30d

About The Position

We're seeking a Senior Product Marketing Manager who is passionate about explaining business value and a can-do attitude with infectious energy. The right candidate takes pride in their storytelling skills and thinks deeply and thoughtfully about messaging and positioning, B2B cybersecurity trends, and market research. Never satisfied with the status quo, you push yourself to get better every day. Expect to lead market growth at Arctic Wolf by speaking to customers, creating personas, and launching products and promotions. Cross-functional work is in your ideal workday.

Requirements

• Strong grasp of cybersecurity principles and enterprise IT infrastructure.
• Proven experience taking products from conception to market launch in the cybersecurity industry
• Ability to be flexible on a day-to-day basis with task priority and manage parallel deliverables effectively required
• Superior project management and presentation skills
• Excellent verbal and written communication skills
• Demonstrated success marketing to and through a partner channel
• Bachelor’s degree in engineering, english, social sciences, business or marketing
• 5+ years of B2B technology/software/SaaS product marketing experience
• 3+ years of cybersecurity experience
• Ability to travel, passport required

Nice To Haves

• MBA preferred
• Experience with Managed Detection and Response (MDR) solutions strongly preferred

Responsibilities

• Communication Skills: As a natural storyteller, your ability to take a technical concept and translate it into meaningful business value for a cybersecurity audience.
• Messaging and Positioning: You enjoy developing value-based stories that catch a buyer’s attention. You know how to develop solution positioning and corresponding messaging that uniquely differentiates a company versus the competition.
• Market Research and Intelligence: You are an expert on asking the right questions to uncover who buyers are, how they buy, and their buying criteria and translating your knowledge into helpful content to enable across company teams.
• Product Launch: You enjoy leading Go-To-Market product launches for maximum business success especially across Sales, Marketing, and Partners working with Product Management. You can manage launch plans and timelines, communications, training, sales enablement, and deliverables for your solution.
• Sales and Marketing Content Development: Bring your writing and analytics prowess, you deliver compelling content to empower marketing and sales. You’ve created collateral like datasheets, solution briefs, blogs, and presentations before and enjoy enabling sales with talk tracks and internal tools to support the selling process.
• Project Management: You leverage deep industry experience in cybersecurity and Managed Detection and Response (MDR) and strategic planning to develop an actionable vision and execute growth strategies for MDR.

Benefits

• Equity for all employees
• Flexible time off and paid volunteer days
• RRSP and 401k match
• Training and career development programs
• Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services
• Robust Employee Assistance Program (EAP) with mental health services
• Fertility support and paid parental leave

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees