Senior Product Marketing Manager - Automotive Applications

Semtech Corporation • Irvine, CA

53d • $124,000 - $215,000 • Hybrid

About The Position

We are seeking a talented individual with experience in product marketing for capacitive sensing applications in the automotive segment. This role is responsible for defining market requirements for key segments/accounts and leading marketing initiatives to drive business growth. You will collaborate with the Applications, Engineering, and Sales teams to evaluate existing and emerging markets and implement strategies to generate design wins.

Requirements

• 5+ years of product marketing experience in the automotive market
• Knowledge of Analog / Mixed-signal Circuitry, and ADCs
• Bachelor's degree in Electrical Engineering or equivalent experience
• Proven experience collaborating with global product development teams to successfully bring new products to market
• Strong customer engagement skills, including negotiation, communication, and presentation abilities
• Self-motivated, results-oriented, and enthusiastic, with a commitment to achieving business objectives
• Ability to work effectively in a team environment and share knowledge with colleagues
• Excellent communication skills with the ability to interface at all organizational levels.

Nice To Haves

• Experience with Capacitive or Magnetic sensing applications

Responsibilities

• Drive business growth: Promote Semtech sensing products to target segments and customers to achieve design wins and revenue growth. (25%)
• Market strategy and analysis: Evaluate marketing strategies and conduct analyses based on business objectives, market trends, competition, and value-cost factors. (25%)
• New products: Develop business cases for NPIs and collaborate with the Engineering team during development to ensure customer requirements are met. (20%)
• Sales support: Provide product training to Sales, FAEs, and representatives, and create marketing collateral/presentations for new product launches. (20%)
• Industry engagement: Attend tradeshows/workshops/conferences and collaborate with reference design partners for joint promotional efforts. (10%)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Merchant Wholesalers, Durable Goods
• Number of Employees: 1,001-5,000 employees