Senior Product Manager- Novelty & Engraving

The Hillman Group, Inc.Tempe, AZ
1dOnsite

About The Position

The Senior Product Manager leads product development, portfolio planning, and lifecycle management across the full product portfolio. Key responsibilities include evaluating and prioritizing new product and customer requirements, defining performance specifications, and developing merchandising and POP solutions that support business growth. This role works closely with Engineering, Operations, and Sales to ensure products meet revenue targets, customer expectations, and overall business objectives. The Senior Product Manager also oversees the personalized engraving product line for major customers like Disney, Universal and SeaWorld as examples. The role drives cross‑functional initiatives focused on product innovation, digital growth, and strategic channel development specifically supporting personalized engraving within the Novelty channel. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice. Employees are expected and encouraged to participate in safety and health program activities including immediately reporting hazards, immediately reporting unsafe work practices and incidents to supervisors, wearing required personal protective equipment, and participating in and supporting safety committee activities.

Requirements

  • Bachelor’s degree in marketing or related area preferred or 5 years equivalent experience
  • Ten years’ experience managing consumer product lines, retail distribution channels or related business analysis preferred
  • Proficient in Microsoft office software systems. Advanced Excel & Power Point required; Microsoft Project/Teams/Agile and Oracle experience preferred
  • Experience in developing engineered products with internal and external R&D resources preferred
  • Experience in developing consumer-focused product packaging, pricing, positioning, messaging and collateral, demos, presentations, and other sales tools
  • Analytical background preferred for managing pricing and project management tools
  • Excellent organizational and planning skills; able to multi-task and meet deadlines
  • Ability to travel as required
  • Problem Solving - Identifies and analyzes problems; weighs relevance and accuracy of information; evaluates and generates alternative solutions; makes recommendations
  • Resilience - Positively impacts the team and the organization by dealing effectively with pressure; remains optimistic and recovers quickly from setbacks
  • Leadership - Shows a high degree of personal integrity, honesty and ethical behavior; respects & protects confidential information; holds self-accountable for results
  • Continual Learning - Assesses and recognizes own strengths and weaknesses; pursues self-development
  • Organizational Awareness- Makes decisions, and performs in a manner which is aligned with the organization's mission, vision, and values
  • Planning and Results Orientation- Balances customer requests with organization capabilities and resources
  • Identifies opportunities to improve work processes
  • Supports others in completing tasks and improving overall effectiveness
  • Contributes to setting work priorities and direction
  • Identifies in advance when intended results may not be achieved
  • Participates in development of project plans
  • Customer Focus- Makes decisions based on organizational goals
  • Uses knowledge about the customer to inform decision making, and problem solving
  • Strives to provide additional value to the customer experience
  • Actively solicits customer feedback in order improve business relationship
  • Suggests ways to improve the customer experience
  • Collaborates with colleagues to deliver high quality service

Responsibilities

  • New Product Development: Drive product innovation through the Project Management Office (PMO), leading cross‑functional teams from concept through commercialization. Partner with Engineering, Design (internal and external), Sales, Marketing, and Licensors to guide product design, development, and launch activities. Research, develop, and test merchandising and product strategies to enhance consumer engagement and market relevance. Manage full lifecycle execution for new products and machines, from initial concept through end‑of‑life planning.
  • Product Leadership: Own the product strategy and lifecycle for engraving solutions, with emphasis on the Personalized Engraving product line within the Quick Tag robotics platform. Monitor product line performance, identify improvement opportunities, and drive strategic enhancements aligned with business goals.
  • Roadmap Ownership: Develop, maintain, and communicate a comprehensive roadmap outlining the strategic vision, milestones, and evolution of all machine‑based product with a focus on Novelty Engraving business, ensuring alignment with corporate objectives and market needs.
  • Product Line Development: Forecast, implement, and monitor new and existing product lines to maximize revenue, margin, and overall business performance. Support collaborative product development through ongoing coordination with cross‑functional stakeholders. Partner on planogram creation tailored to multiple retail channels and partners.
  • Channel Support: Support Sales and Channel teams by contributing to customer presentations, line reviews, and new program opportunities with a focus on promotional and merchandising initiatives. Provide timely communication, issue resolution, and product expertise to Sales and Support teams across the retail network.
  • Market Plan Development & Management: Analyze revenue, margin, and market trends to identify growth opportunities and guide strategic decision‑making. Develop customer‑aligned promotional strategies to drive category performance and strengthen retailer partnerships.
  • Channel Revitalization: Collaborate with cross‑functional partners to refresh and strengthen channel strategies, enhancing product visibility, consumer engagement, and overall retail presence. Rebuild and strengthen customer relationships within the Novelty specialty retail channel to drive engagement and long‑term growth.
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