Senior Product Manager, Global Downstream Marketing EUS

Mj3 Partners, Inc.•Marlborough, MA

2d•Hybrid

About The Position

The Senior Product Manager, Global Downstream Marketing is responsible for driving U.S. downstream marketing strategy and execution across the established portfolio and new, early-stage technologies entering the market. This role combines market development leadership, shaping adoption for innovative new solutions, with strong portfolio management to sustain and expand the performance of existing products. The ideal candidate brings a mix of commercial acumen, clinical understanding, and executional excellence to build momentum for the business today and lay the foundation for long-term growth. Work Mode: This role follows a hybrid work model requiring employees to be in the local office at least three days per week. Relocation Assistance: Relocation assistance is not available for this position at this time

Requirements

Bachelor’s degree
At least 5 years of professional experience, including 3 years of progressive product marketing roles in the medical device industry
Willingness and ability to travel up to 40%, including internationally
Proven track record of successful commercialization and product launches in medical device industry
Global downstream experience (i.e. product management, sales engagement and campaign)
Ability to work effectively in a cross-functional, matrix organization

Nice To Haves

Deep product marketing experience
Clinical understanding of endoscopic procedures and customer value drivers
Strategic thinker with a bias for action and innovation
Advanced degree (e.g., MBA or Master’s in a related field)

Responsibilities

Own the overall downstream marketing strategy and execution for the portfolio, balancing near-term growth initiatives with future launches.
Develop and implement comprehensive global go-to-market plans, including segmentation, targeting, customer engagement, and adoption strategies.
Partner closely with early clinical users, KOLs, and field teams to gather insights, document outcomes, and translate them into compelling marketing and training materials.
Manage the portfolio’s commercial performance, including tracking key metrics such as revenue, utilization, share, and margin, and developing data-driven recommendations to address business opportunities.
Lead the commercial execution of a key early-stage product launch, focused on driving initial market development, identifying and converting early adopters, and establishing clinical and procedural proof points.
Translate strategic intent into actionable downstream execution plans to accelerate adoption across prioritized accounts.
Develop tools, programs, and evidence-based messaging to support the field organization in engaging key customers and driving adoption.
Work cross-functionally with Sales, Training, Professional Education, Clinical, Sales Operations, Supply Chain, Manufacturing and HEMA to deliver cohesive and efficient market execution.
Forecast demand and guide commercialization pacing to align supply, resource allocation, and performance targets.
Monitor globally for competitive trends, emerging clinical data, and customer sentiment to adapt marketing strategies dynamically.
Partner with upstream marketing to inform future portfolio direction and evidence-generation priorities based on early market learnings.
Foster strong relationships with clinicians and global Key Opinion Leaders to strengthen advocacy, training pathways, and referral networks.
Serve as a role model for cross-functional collaboration, creating alignment in early-stage initiatives with high ambiguity and complexity.
May mentor or coach junior marketing team members; contributes to developing best practices for the broader EUS and Endoscopy marketing organization.