Senior Media Specialist

Flywheel Digital • Baltimore, MD

55d

About The Position

We're looking for a Senior Media Specialist to join our Client Services team. The Senior Media Specialist role is an excellent opportunity for an analytically minded individual who has built foundational expertise in digital media and is ready to expand their impact through increased client ownership and strategic contribution. In this role, you'll manage a portfolio of media campaigns with growing autonomy, support Client Services Managers on strategic initiatives, and play a key role in developing junior team members as they progress in their careers at Flywheel. As a Senior Media Specialist, you'll deepen your expertise in retail media while beginning to work more independently on client strategy and campaign optimization. You'll be a strong operational leader who can manage multiple client campaigns effectively and contribute strategic insights to help grow our clients' business.

Requirements

• 2-3 years of proven experience in digital marketing, media buying, or eCommerce on the agency, brand, or retailer side
• Expertise in retail media platforms, particularly Amazon or similar platforms
• Strong analytical skills with proficiency in Microsoft Excel (pivot tables and VLOOKUP) and experience with reporting dashboards
• Detail-oriented with excellent project management and organizational skills; able to manage multiple clients and tight deadlines
• Solution-oriented and innovative thinker who thrives in ambiguity, communicates clearly with clients and internal teams, and uses data to influence decisions
• Scrappy, independent, and action-oriented with a strong sense of ownership and genuine desire to mentor others and contribute to team success

Responsibilities

• Manage day-to-day client engagement and execute Search and Display campaigns across retail media platforms with increasing autonomy, including keyword selection, audience curation, bid optimization, and budget monitoring
• Develop and manage comprehensive reporting and analytics, establishing key metric reports, tracking progress and trends, and communicating campaign results and insights to clients
• Create, test, and analyze customer shopping behavior and campaign performance to drive optimization and develop go-forward strategies
• Support Managers in planning client budgets, developing campaigns according to KPIs, and consulting on complex client challenges and strategic opportunities
• Mentor junior Specialists and Commerce team members while collaborating with internal teams to identify new opportunities and resolve client issues
• Stay current on industry trends, platform changes, and emerging algorithms, translating insights into tailored recommendations for clients

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Publishing Industries
• Education Level: No Education Listed
• Number of Employees: 1,001-5,000 employees