Senior Media Manager, Paid Search

VMLY&R • New York, NY

45d • Hybrid

About The Position

VML is looking for a Senior Media Manager to be responsible for the implementation and management of all facets of Paid Search for key pharmaceutical client.

Requirements

• Passionate about and interested in digital and emerging media
• Able to learn new skills and tools quickly
• Familiar with all major search engines (Google Ads, Yahoo!, Bing, and other search engines)
• A strong communicator
• Able to maintain good relationships with outside vendors and clients as well as within the agency
• Able to work well under pressure with attention to detail
• 3-5 years of experience with digital media and paid search (SEM)
• Strong Excel, Keynote, and PPT skills

Nice To Haves

• Certifications in Google Ads & Bing Ads, Google Analytics, a plus

Responsibilities

• Maintain control of the advertising budget, ensuring execution of all client plans, and monitoring performance.
• Implement and develop department best practices.
• Develop POVs/position papers on key client or industry issues.
• Maintain effective communication within and outside of the agency to ensure accuracy and timeliness and that all campaign KPIs are met.
• Create, implement, track, analyze, and optimize Paid Search campaigns in all major search engines.
• Leverage site analytics programs for actionable insights.
• Create and utilize successful bid strategies and keyword management.
• Continually test all facets of a successful Paid Search campaign to hit all client KPIs.
• Communicate effectively with all essential team members.
• Communicate effectively, set, and manage client expectations.

Benefits

• Passionate, driven people | We champion a culture of people that do extraordinary work.
• Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees