Manager, Paid Search

IPG MediabrandsNew York, NY
2d

About The Position

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com. Position Summary Who you are: A passionate and driven search professional, you excel at translating the digital strategy set at the senior level into daily tactical execution. You're ready to challenge the status quo to produce world-class search campaigns for high profile brands and take pride in your ability to clearly articulate the outcomes of the tactics and the strategy to the client as the day-to-day client lead. You thrive in a multi-functional role and enjoy training and coaching team members to ensure flawless tactical execution.

Requirements

  • Experience with within an agency environment required
  • Substantial experience in paid search
  • Substantial experience in Google, Bing, and other search partners
  • Substantial experience on at least one bidding platform such as Marin, Kenshoo or SA360
  • Substantial experience with Microsoft Excel, Word, and PowerPoint is required

Nice To Haves

  • Spanish proficiency is a plus
  • Ability to multitask and handle other duties as assigned
  • Excellent writing skills with an attention to detail
  • Have basic story-telling ability as well as ability to lead virtual and in-person presentations

Responsibilities

  • Work with search director to develop campaign strategies and is responsible for the execution of search campaigns against the strategy
  • Lead virtual and in-person presentations in a polished, energetic way, displaying story-telling elements throughout
  • Display basic management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback
  • Liaison between search and all other digital channels to help contribute towards a multi-channel approach/strategy
  • Oversee and manages client reports and analysis
  • Work with Search Lead to develop campaign strategies and is responsible for the execution of search campaigns against the strategy
  • Responsible for majority of day-to-day client communications regarding insights, reporting, and optimization recommendation. Assists in the development of POVs
  • Display management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback

Benefits

  • We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
  • To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
  • We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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