Senior Marketing Consultant-Research

Wells Fargo Bank•St Louis, MO

5d•$87,000 - $154,000•Hybrid

About The Position

About this role: Wells Fargo is seeking a Market Research Consultant who will support Wealth & Investment Management (WIM) and Wells Fargo. This role will collaborate on key programs to assess customer engagement and satisfaction as well as ad hoc research projects and competitive intelligence to discover insights focused on strategic initiatives, product development, communication development, and deep consumer understanding. This individual will be integral to developing and managing relationships with key business partners. Learn more about the career areas and business divisions at wellsfargojobs.com In this role, you will: Consult with business partners to understand business strategies and challenges Collaborate and influence decision-making with actionable recommendations Develop learning agendas and design research programs to address business needs Manage research programs from requesting vendor proposals to executing market research programs (qualitative and quantitative) and delivering compelling insights to drive business decisions Stay abreast of research technique advances while complying with and adhering to all regulations and internal policies related to research execution Work with and coordinate with other insights groups Leverage communication skills to prepare tailored communications and professional presentations Delivering findings along with recommendations to business partners at all management levels Provide day-to-day management of external research vendors, internal partners, and consultants engaged to execute projects Manage external research vendors to ensure quality, on-time delivery of research programs Collaborate with insights leadership to recommend future research and knowledge development opportunities Adhere to all risk and compliance requirements

Requirements

4+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Nice To Haves

4+ years of experience with market research or managing research programs that are held to strict regulations and internal policies
Experience with a variety of market research methods, both qualitative and quantitative
Experience connecting primary research to analytic models in collaboration with data teams and synthesizing disparate information into strategic insights
Experience with working effectively in a team environment and across all organizational levels, where flexibility, collaboration, and adaptability are important
Experience consulting, influencing, and partnering with vendor partners, leadership, and peers
Experience with focusing on outcomes and sustainable value by applying critical thinking, data analysis, and innovation to identify priorities and deliver results
A BS/BA degree
Financial industry experience
Knowledge or understanding of the Wells Fargo Wealth & Investment Management business
Experience with Microsoft Office (Facile in PowerPoint, Excel, and Word)

Responsibilities

Consult with business partners to understand business strategies and challenges
Collaborate and influence decision-making with actionable recommendations
Develop learning agendas and design research programs to address business needs
Manage research programs from requesting vendor proposals to executing market research programs (qualitative and quantitative) and delivering compelling insights to drive business decisions
Stay abreast of research technique advances while complying with and adhering to all regulations and internal policies related to research execution
Work with and coordinate with other insights groups
Leverage communication skills to prepare tailored communications and professional presentations
Delivering findings along with recommendations to business partners at all management levels
Provide day-to-day management of external research vendors, internal partners, and consultants engaged to execute projects
Manage external research vendors to ensure quality, on-time delivery of research programs
Collaborate with insights leadership to recommend future research and knowledge development opportunities
Adhere to all risk and compliance requirements