Senior Marketing Cloud Email Specialist

Publicis Groupe • Birmingham, MI

21d • Hybrid

About The Position

Join us as a Marketing Cloud Email Specialist and drive our email marketing success. You'll combine technical expertise with marketing strategy to create compelling, compliant email campaigns that engage customers and deliver results.

Responsibilities

• Design, build, and implement comprehensive email marketing campaigns from concept to delivery
• Develop responsive HTML email templates optimized for all platforms and devices
• Create automated email journeys using Journey Builder to champion customer relationships
• Lead sophisticated audience segmentation strategies and contact data organization
• Conduct A/B testing to continuously improve email performance and engagement
• Leverage Einstein features for predictive analytics and advanced personalization
• Monitor email deliverability and implement optimization strategies
• Conduct thorough email testing across multiple devices, clients, and browsers

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees