Senior Manager, Sales Marketing

Dotdash MeredithNew York, NY
68d$85,000 - $100,000Hybrid

About The Position

People Inc. is seeking a Senior Manager to join our Lifestyle team, contributing to the category strategy for our Home/Household & Pet CPG / Automotive /Insurance/Growth vertical. In close partnership with the Lifestyle Sales team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Director, Marketing on the Home/Household & Pet CPG/Automotive/Insurance/Growth vertical. This hybrid role, based in NYC, requires three days in the office each week. Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Home/Household & Pet CPG/Automotive/Insurance/Growth vertical Vertical Strategy: Collaborate across the People Inc. portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles Brand Communication: Lead internal conversations with People Inc. brands and verticals to communicate high-value opportunities to the sales team on a regular basis Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

Requirements

  • Bachelor's degree
  • 3 - 5 years relevant experience at a digital publisher, with a focus in pre-sales marketing
  • Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
  • You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
  • You have an understanding of digital advertising landscape, products, and trends
  • You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward
  • You are comfortable working in a fast paced environment

Nice To Haves

  • background in Home, Household & Pet CPG, Automotive, and Insurance verticals is a plus
  • understanding of print and/or programmatic marketplace is a plus

Responsibilities

  • Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Home/Household & Pet CPG/Automotive/Insurance/Growth vertical
  • Collaborate across the People Inc. portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles
  • Lead internal conversations with People Inc. brands and verticals to communicate high-value opportunities to the sales team on a regular basis
  • Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
  • Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition
  • Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

Benefits

  • medical
  • dental
  • vision
  • prescription drug coverage
  • unlimited paid time off (PTO)
  • adoption or surrogate assistance
  • donation matching
  • tuition reimbursement
  • basic life insurance
  • basic accidental death & dismemberment
  • supplemental life insurance
  • supplemental accident insurance
  • commuter benefits
  • short term and long term disability
  • health savings and flexible spending accounts
  • family care benefits
  • a generous 401K savings plan with a company match program
  • 10-12 paid holidays annually
  • generous paid parental leave (birthing and non-birthing parents)
  • voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance
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