Senior Manager, Sales Enablement

IbottaDenver, CO
1d$124,000 - $143,000Hybrid

About The Position

Ibotta is seeking a dynamic and results-driven Senior Manager, Sales Enablement to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. This role is laser-focused on designing, developing, and executing high-impact quarterly sales plays and training programs that are directly tied to revenue generation. The ideal candidate is a master of translating go-to-market strategies into actionable, digestible, and repeatable tactics for our sales team. You will work hand-in-hand with Sales leadership, Marketing, and Product teams to identify key business drivers and build comprehensive enablement programs that equip our sellers to win. If you are passionate about coaching, love building scalable programs, and are obsessed with measuring the impact of your work on the bottom line, this role is for you.

Requirements

  • 4 years of relevant experience, including 2 years of customer facing experience and 2 years of sales enablement experience
  • Experience at an advertising platform is highly desirable
  • Bachelor’s Degree in a related field preferred
  • Track record of building and scaling successful sales enablement programs
  • Proven excellence in creating engaging sales collateral and training content
  • Exceptional story teller who understands the power of data visualization
  • Previous quota-carrying sales experience is helpful
  • Proven project management skills with the ability to manage multiple initiatives simultaneously
  • Experience rolling out sales methodology and certification programs
  • Data-driven approach to measuring and improving program effectiveness
  • Proven ability to influence and align stakeholders across product, marketing, and sales without direct authority
  • Comfort with ambiguity and ability to thrive in a fast-paced startup environment
  • Knowledge of sales tools and technologies (SFDC, Outreach, Gong, CMS tools, etc.)

Responsibilities

  • Build comprehensive enablement programs including quarterly sales plays, core skills training, and onboarding.
  • Drive measurable improvements in sales team performance metrics (ramp time, win rates, deal velocity).
  • Partner with product marketing to create and maintain sales collateral, battlecards, and competitive intelligence that increase win rates and accelerate deal velocity.
  • Execute sales team kick-offs and other sales team events that foster learning and development
  • Maintain a sales enablement content library, ensuring materials are up-to-date and easily accessible, and connect to revenue tools ex: Salesforce.
  • Establish performance benchmarks and create dashboards to monitor key metrics like conversion rates, deal velocity, and closed-won ratios to identify coaching opportunities and process improvements.
  • Collaborate with sales leadership to identify knowledge gaps and create targeted training programs to address them.
  • Conduct detailed quarterly closed-lost analysis to identify patterns in lost opportunities, distill key lessons learned for the broader sales org, and develop measurable improvement plans.
  • Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency, & A good idea can come from anywhere

Benefits

  • competitive pay
  • flexible time off
  • benefits package (including medical, dental, vision)
  • Employee Stock Purchase Program
  • 401k match
  • paid parking
  • snacks
  • occasional meals
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