Senior Manager, Packaging Design Adaptation

The Coca-Cola Company•Atlanta, GA

8d•Hybrid

About The Position

Senior Manager, Package Design Adaptation is a hybrid role combining strategic design thinking with a strong interest, curiosity and demonstrated skill in tech/AI/automation that will establish a new way of working. A willingness to learn, adapt, and evolve alongside emerging AI technologies is essential. In this strategic hands-on design role, you will apply a system mindset to solve design challenges that deliver on the brief and fit within the established brand standards. The Senior Manager will serve as a trusted internal partner, translating business and marketing needs into scalable designs for the brand and portfolio. The primary objective of this role is to bring select packaging design projects in-house. An objective of this role is to help elevate Coca-Cola’s design capabilities through the thoughtful adoption and use of AI-powered design tools. This role is ideal for a highly detail-oriented graphic designer with deep Adobe Creative Suite expertise, strong production design experience, and a proactive, solutions-oriented mindset. You will work closely with cross-functional partners, attend print tests, select and manage color, and continuously refine workflows as new AI tools are introduced internally. Experience with 3D design and animation is a strong plus, but the core focus of this role is packaging development and production design.

Requirements

Bachelor’s degree in Graphic Design, or Industrial Design with professional graphic design experience.
2–5 years of professional experience in graphic design with a strong emphasis on brand building and packaging production.
Expert-level proficiency in Adobe Illustrator, Photoshop, and InDesign; strong working knowledge of other programs within the Adobe Creative Suite.
Demonstrated experience preparing files for print, managing color, and working directly with printers.
Comfortable working in a fast-paced, high-volume environment with many stakeholders.
Strong attention to detail, organization, and follow-through.
Proven willingness to continuously learn, adapt, and evolve as new AI tools and workflows are introduced.

Nice To Haves

Experience with 3D modeling, rendering, or animation to support packaging visualization or concept exploration.
Familiarity with tools such as Cinema 4D, Blender, or similar platforms.
Exposure to AI-powered 3D or visualization tools.

Responsibilities

Create, adapt, and maintain flat packaging files for multiple brands, formats, and markets.
Ensure all files are press-ready, accurate, and aligned with brand standards, dielines, substrates, and print specifications.
Review color targets and attend press checks and print tests to ensure quality, consistency and accuracy.
Partner closely with internal requestors (Brand, Creative, Innovation, and Graphics Management) to gather requirements, manage revisions, and deliver final assets on time.
Manage multiple projects simultaneously while maintaining a high level of detail, organization, and production accuracy.
Actively introduce and incorporate new AI-powered design and production tools into your workflow as they become available internally.
Explore AI solutions that support brand world asset creation beyond packaging, as well as tools for layout adaptation, versioning, quality control, and production efficiency—without compromising brand integrity or accuracy.
Collaborate with internal partners to evolve scalable, repeatable packaging adaptation workflows.
Maintain a continuous learning mindset and stay curious about emerging tools that improve speed, efficiency, and creative output.
Build strong working relationships with a large and diverse group of internal stakeholders.
Communicate clearly, positively, and professionally balancing creative problem-solving with practical execution.
Bring a can-do attitude, flexibility, and a collaborative spirit to fast-paced, high-volume production environments.