Senior Manager of Strategy - Major New Stadium Project

ASM Global • Gainesville, FL

13d

About The Position

LEGENDS GLOBAL & MAJOR NEW STADIUM PROJECT This opportunity is a multi-year partnership to drive commercial revenue and global brand partnerships for a major new stadium project. This collaboration seeks to provide a team’s passionate fanbase with exceptional experiences and propel the team to unprecedented heights. Plans include building a transformational sports and entertainment stadium located in the Southeastern region of the United States. THE ROLE The Senior Manager of Partnerships Strategy will be a key member of the Partnerships team, supporting strategic development, innovation and creativity for current and new business partnerships. This individual will assist with business intelligence, category research, creative asset ideation, and the development of sales materials—including custom pitch presentations and research briefs—with the goal of securing large-scale, multi-year partnerships with brands seeking to maximize their engagement with high-profile sports and entertainment platforms. Tasked with supporting revenue generation and helping to manage clients on a day-to-day basis, the role will continue to grow in scope and include additional opportunities to help grow the business. The position reports to the Vice President of Global Partnerships.

Requirements

• Bachelor’s Degree or equivalent required
• Minimum of 5-7 years working with high-level partnership revenue performance.
• Preference for experience with partnerships for professional, collegiate or media sports property.
• Leadership vision that can make decisions for long-term benefits of the club and the community.
• Strong collaborator with track record of working exceptionally well across all areas of the business (sales, marketing, operations, etc.)
• Thrives in a team-oriented environment.
• Expertise in identifying opportunities, developing strategies, and negotiating creative solutions for long-term, seven figure integrated marketing partnerships.
• Capacity to work in partnership with the sales team to meet challenging sales objectives in a high profile, competitive marketplace.
• Creativity to develop strategic and purpose driven solutions.
• Strong interpersonal abilities with excellent communication skills.
• High energy and a personality that thrives in a fast-paced, ever-changing environment.
• Strong work ethic and a competitive drive to win.
• Ability to communicate the value of partnership vs. pure media as a marketing solution.
• History of developing creative proposals that meet and exceed potential partners’ business objectives.
• Superior computer skills including a high level of macOS, Microsoft Office, CRM platforms, and various creative and web-based software.

Nice To Haves

• Preferable experience includes working with new and/or facility renovation projects within the Sports and Entertainment industry.

Responsibilities

• Collaborate with the sales team throughout extended partnership sales cycles, including: Developing prospecting strategies and lead lists Crafting go-to-market brand narratives with data-led storytelling Creating customized, cross-platform partnership programs that fit measurable brand initiatives aligned with the client’s strategies, objectives and expectations Coordinating and executing client and prospect pitch meeting, event hosting, gifting and other engagements
• Conduct category analysis, monitor industry trends and create target lead lists and property/project tracking reports
• Provide strategic research and provide brand briefs on potential prospects, including company backgrounds, platform activations, financial overviews, and biographies
• Maintain and evolve partnership asset inventory, guidelines, sales strategies across all mediums (i.e., physical, digital, experiential, custom brand integration, etc.)
• Partner with internal and external teams to plan, ideate, and execute partnership pitch presentations and collateral/proposal development, including custom platforms and programs bespoke to clients and brand prospects
• Serve as a cross-departmental liaison, including with Legends Global Insights, to develop compelling go-to-market narratives and sales materials
• Monitor and share relevant developments in the sports and entertainment industry
• Develop and implement processes and best practices to improve sales and activation efficiency while fostering a positive and innovative team culture
• Self-motivated with entrepreneurial spirit and attention to detail
• Willingness to travel and work across multiple time zones as needed.
• Possess an optimistic team attitude and competitive desire to be the best

Benefits

• Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level