Senior Manager, Media Strategy

iHeartMedia•Los Angeles, CA

3d•Onsite

About The Position

iHeartMedia is seeking an experienced Senior Manager, Media Strategy to join our fast-paced and innovative team in Los Angeles, CA! The Media Strategy team recommends the right mix of iHeartMedia’s multi-platform offerings at the right media weight levels to create media plans that drive successful campaigns for iHeartMedia’s largest National advertisers. The Senior Manager, Media Strategy reports to the Vice President of Media Strategy and partners with our Strategic Partnership Group (the division that leads National multi-platform sales) to develop media strategies and plans that meet advertisers’ objectives, yield measurable results, and drive ad revenue.

Requirements

Basic knowledge of media strategy and the role(s) that different media channels play in delivering on specific client objectives and KPIs
Knowledge of all basic media math and media research techniques
Natural drive to independently stay current on developments/shifts in media landscape
Strong communication skills
Ability to work on multiple projects concurrently and meet deadlines under pressure
Superior organizational skills, analytical & detail-oriented approach to projects
Strong proficiency with Microsoft Excel
Ability to thrive working independently and as part of a team
4-5 years of advertising/media planning experience - multi-channel media (Broadcast and Digital)

Nice To Haves

Respect for others and a strong belief that others should do this in return
Accountability for own work and desire to provide guidance to new team members
Ability to contribute to several projects at the same time under a moderate level of direction
Application of objective judgement, technical skills and prior experience to solve business problems
Strong written and verbal communication skills, including a knack for explaining complex information in a straightforward manner
Desire for continued knowledge sharing and learning
Understanding of impact of own decisions

Responsibilities

Partner with sellers on a select list of accounts (as determined by their VP) to develop clear client briefs based on a thorough understanding of each clients’ business/brand objective, KPIs and success metrics
Develop a recommended iHeartMedia multi-platform media strategy based on the media brief, supplemental research and a thorough knowledge of iHeartMedia’s assets and capabilities
Use proprietary planning tools to develop an optimized top-line media plan including the iHeartMedia platform mix and weight levels
Provide appropriate direction to individual iHeartMedia platform divisions (Premiere Networks, Total Traffic & Weather Network, Local Radio, Events and Digital) to build their specific media plans/schedules
Create detailed consolidated summary plans to share with Sales and other relevant internal teams
Work closely day-to-day with Sales, Marketing, Research and Revenue Management in the development of all strategies/plan recommendations

Benefits

Employer sponsored medical, dental and vision with a variety of coverage options
Company provided and supplemental life insurance
Paid vacation and sick time
Paid company holidays
A Spirit day to encourage and allow our employees to more easily volunteer in their community
A 401K plan
Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

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