Senior Manager, Marketing Operations

FAM Brands•Los Angeles, CA

6d•Hybrid

About The Position

Founded in 2000, FAM Brands designs, manufactures, and sells men’s and women’s sportswear and active wear apparel to major retailers, big box stores, and specialty boutiques across the country and throughout the world. Our portfolio of proprietary brands features Marika, Wildfox, Three Dots, and Balance Collection, while a partial list of licensing partners includes Orvis, Jessica Simpson, Eddie Bauer, and Woolrich. With the capacity to produce over 75 million units per year, our mission continues to be making top-quality apparel accessible to everyone at an impressive value and an irresistible price. That's the FAM Brands difference. This role is 4 days onsite in LA, 1 remote. We’re growing our team and seeking a Senior Manger, Marketing Ops. You will will apply your marketing ops expertise and serve as a force multiplier, leveraging a mix of agile thinking, project management, collaboration, and enterprise skills to advance workflow through completion across a complex, fast-paced, high-volume enterprise. This role reports into the Head of Marketing Services and oversees a team of three who are responsible for photo and video production as well as asset management.

Requirements

5-7 years of experience in marketing operations within apparel, club retail wholesale, multi-brand apparel wholesale, or high-growth startup environments
Proven experience creating and implementing operational processes and procedures
Demonstrated leadership in driving adoption of new systems and ways of working
Hands-on ownership of PM and DAM tools
Experience leading teams through change and resistance
Track record of operating as an authority, not a support function
Proficiency and passion for GenAI in creative production
Ability to simultaneously manage and (re)prioritize multiple projects and initiatives
Natural ability to foresee potential risks and devise strategies to mitigate them
High emotional intelligence and ability to detect and translate subtext to drive collaboration and decision making
Strong personal commitment to excellence
Excellent written and verbal communication skills
Empower people and teams to operate independently within defined systems
Comfort operating in a dynamic and high-velocity work environment

Responsibilities

Photo Studio Services Leadership
Lead Photo Services operations and studio execution
Maintain operational standards for studio workflows
Own intake, prioritization, scheduling, and capacity planning
Establish clarity around priorities, timelines, and ownership
Improve workflow of eCom assets (planning, postproduction, naming, delivery)
Continuously evolve workflows and protocols as business needs shift
Enterprise Systems Integration (PM, DAM, and GenAI)
Support major enterprise initiative involving GenAI, Project Management, and Digital Asset Management systems integration
Help define and institutionalize operational processes, workflows, and procedures within new suite of cloud-based marketing and creative ops software systems
Collaborate on governance, metadata development, and user journeys (facilitator and client)
Act as super-user across all systems
Contribute to creation of user guidelines and training
Workflow Process and Procedure Authority
Enforce end-to-end operational processes across
Photo Studio Services
Asset Management and Trafficking (from naming to asset delivery)
Cross-functional marketing requests
Creative review and approvals
Information management
Approval logic
Enforce operating procedures for how work is requested, prioritized, executed, and delivered
Day-to-Day Operations Leader and Collaborator
Act as the day-to-day operational point person for photo services and marketing ops
Serve as the First Responder on behalf of Photo Services and the right-hand to the two Project Managers, Packaging and Creative Services
Lead through change, ambiguity, and resistance with a positive, client-service approach