Senior Manager, Digital Go-To-Market (GTM) – Integrated Planning & Operations

TD • Boston, MA

1d • $115,440 - $186,160

About The Position

The Senior Manager, Digital oversees a team of Digital professionals and provide strategic direction for the end to end development, design and implementation of long term/ multi-year Digital business strategy and associated roadmaps based on processes, organization, information and technology enablers, working closely with a specific LOB, business pillar or multiple segments. Depth & Scope: Provides people management leadership by hiring the best talent, setting goals, developing staff, managing employee performance and compensation decisions, promoting teamwork and handling any/all disciplinary actions, as required Oversees and lead a large and/or highly complex and/or diverse function for an area of significant risk, complexity or scope while growing talent, developing skills and capabilities to achieve career goals, support project / initiative success and achieve business results Provides coaching, mentorship and guidance to practitioners, business, executives within area of expertise Manages and oversees the overall discipline and strategy for the respective areas while aligning to the enterprise best practices Strategic partner to leadership team on the management of the portfolio and financials, with deep industry, external / internal, enterprise knowledge, recognizing and anticipating emerging trends and; identifying operational efficiencies and opportunities with other business management / enterprise areas Facilitates key strategic discussions and provide thought leadership to executive audience (output may include strategic roadmap and/or deliverables/ frameworks/ short to long term goals etc.) Sets operational team direction and collaborate with others to execute on common goals Focuses on longer-range planning for functional area (e.g. 12 months or greater)

Requirements

• Undergraduate degree or relevant professional certifications, designations, or equivalent required
• 10+ years relevant experience

Responsibilities

• Leads a team of Digital Specialists in the development and execution of the long-term strategic plan and associated roadmaps for the capabilities assigned, ensuring they will achieve the target state directly owning the business rationale for each initiative i.e. cost/benefit, strategic alignment, etc. and drive digital market share and profitability objectives
• Acts as the Digital project lead for assigned capabilities for programs/projects to ensure that outcomes meet the target state vision - both in terms of capabilities and commercial value
• Demonstrates digital thought leadership to leverage under-utilized Digital assets and identify new/emerging opportunities
• Interacts, collaborates and helps influence peers and business partners at all levels to ensure alignment to the long-term roadmap and strategic plan of the capabilities assigned
• Proactively engages user groups and business leaders to ensure that capability solutions are fulfilling on their evolving needs
• Uses forward thinking and identify impacts of an initiative on all user groups, by determining needs / requirements / priorities and defining options and achieving consensus on approaches, where possible
• Builds the business case and define the rollout plan in collaboration with other partners
• Provides strategic leadership and guidance during frequent interactions with the working group and business leads; act as an advocate for the capabilities (for the area of responsibility); uncover collaboration opportunities to accelerate the delivery of roadmap initiatives
• Works with product teams across the organization to drive digital sales for our online and mobile sites through ongoing management and interpretation of digital KPIs & capabilities
• Creates standardized reporting, performance marketing resources and tools
• Manages the ongoing sustainment model for the capabilities owned
• Manages issues or escalations in relation to the capabilities within the portfolio
• Ensures that the team adheres to enterprise frameworks or methodologies related to overall Digital activities
• Leads and ensures the successful execution of the end-to-end lifecycle of assigned key business capabilities including the end to end financial ownership, ongoing optimization (people, process, enablers), ongoing sustainment oversight including user adoption and engagement
• Designs the target state for the capabilities owned demonstrating how it will achieve strategic business outcomes within the broader organizational context
• Sets and drives achievement of digital sales and servicing targets, optimizing distribution between assisted channels and Digital
• Identifies and implements process improvements that reduce costs or create capacity within capabilities assigned
• Continually enhances capability expertise by staying abreast of industry and competitive drivers and participation in industry committees and/or conferences
• Keeps abreast on emerging issues, trends and developments and assess potential impacts and/or opportunities
• Provides input to the prioritization of the project backlog utilizing an objective framework to ensure the appropriate focus of what's being delivered across multiple stakeholders' interests
• Clearly defines capability success metrics around overall effectiveness for capabilities assigned
• Develops portfolio dashboard, for capabilities assigned, that could include testimonials and portfolio metrics for reporting to business lines; The report would include successes and challenges and trends frequency of reporting
• Actively seeks feedback from users and support areas
• Works closely with key business leaders to develop plans for delivering the next evolution of key capabilities, ensuring the optimal use of resources and leveraging TD’s operating model to maximize efficiency, effectiveness and scale
• Plans and executes on strategic activities, review and communicate results, and adjust tactics accordingly
• Accountable to execute on the annual business plan to deliver results aligned with business strategies
• Manages through ambiguity, lead Planning efforts through PI Planning and other Agile efforts.
• Manages overall budget, revenue and expenditures, and meet business objectives while increasing efficiency and effectiveness for the team
• Proactively identifies key business opportunities, research and recommend enhancements/ modifications, develop strategies to achieve recommendations and work closely with team to execute and implement
• Monitors and communicates the effectiveness of strategies, programs, and practices related to own area of expertise/ capabilities
• Protects the interests of the organization – identifies and manages risks, and escalates non-standard, high risk initiatives / activities as necessary
• Maintains a culture of risk management and control, supported by effective processes in alignment with risk appetite
• Ensures employees are knowledgeable; and assumes responsibility to minimize operational and regulatory risk by complying with Bank's and industry Code of Conduct
• Cultivates and models the Colleague Promise to support colleague growth, and a culture of care; makes an impact at work and in our communities by leading with authenticity and supporting well-being to represent TD's brand
• Connects the alignment of colleague's contributions with the TD Shared Commitments
• Builds and retains an engaged and diverse team that embraces diversity of thought, creativity and curiosity; where every colleague and customer are valued, respected, and listened to; committed to a common goal and collaborate to move with speed and get things done
• Demonstrates inclusive leadership by taking meaningful action with intention to support colleagues and customers across all dimensions of diversity, including those from underrepresented communities, being actively anti-racist, attracting and retaining diverse slate of candidates, nurturing mutual respect, inclusivity of thought and collaboration to drive successful results
• Sustains, identifies strong talent, recruits and develops a diverse talent pipeline of qualified workforce to innovate and maximize individual strengths to lead to a better business outcome
• Enables colleague growth by encouraging colleague development to achieve career and business objectives; ensuring timely feedback, motivating appreciation and recognition to all colleagues
• Enables a continuous learning culture by proactively seeking, listening to and actioning feedback from peers and from colleague listening opportunities to continuously improve the colleague experience and grow your personal leadership
• Fosters an environment that promotes sharing of knowledge, information, skills, and subject matter expertise among the team; ensures timely management and escalation of issues and creates opportunities to collaborate with other functions and teams
• Leads your team through change and create an environment where teams feel psychologically safe to challenge current practices by modeling resiliency and flexibility, communicating a compelling vision with clarity and empowering colleagues to drive innovation
• Contributes to the development of business segment and/or enterprise functional strategic priorities within their operational area or field of specialty that drive results
• Develops annual and/or long-term plans for own area that are aligned with enterprise-wide priorities, reinforcing a focus on results that align to One TD
• Fosters a high-performance culture by setting team targets and objectives, promoting and facilitating on-going feedback/coaching and conducting Check-Ins for all colleagues to drive accountability and business results
• Manages employees in compliance with all human resources policies, procedures and guidelines of conduct

Benefits

• Total Rewards at TD includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees