Senior Manager, Customer Marketing

Weights & BiasesSunnyvale, CA
6d$161,000 - $273,000Hybrid

About The Position

The Weights & Biases Product Marketing and Content team builds positioning, messaging, field enablement, and content across channels to drive awareness and pipeline. Our goal is to help AI researchers, developers, and builders understand how Weights & Biases can help their teams evaluate, iterate, and monitor AI agents and models while taking advantage of the latest AI innovations, such as reinforcement learning. About the role: We are hiring a Senior Manager, Customer Marketing reporting to the Head of Product and Content Marketing, Weights & BIases, activate customers as references, case studies, reviewers, speakers, and advisors. The Senior Manager will partner closely with sales, customer success, and product teams to turn customers into long-term, vocal advocates for Weights & Biases to help drive product demand and adoption. We’re looking for a candidate who thrives in a fast-paced environment and collaborates well across teams.

Nice To Haves

  • 8+ years of experience building and managing customer references or PMM experience
  • Strong analytical skills to report on success of customer reference programs and anticipate changes to support continued growth
  • Self-driven and proactive to find ways to improve processes and collaborate with team members

Responsibilities

  • Build and scale the customer reference program Own the end-to-end customer reference strategy for Weights & Biases products.
  • Recruit, manage, and nurture customer advocates across industries, use cases, and personas.
  • Track and report reference impact on pipeline, win rates, and deal velocity and complete customer satisfaction surveys.
  • Support revenue and go-to-market team.
  • Translate complex outcomes into clear, credible customer stories.
  • Partner with sales to provide timely customer references for active deals.
  • Match references to buyer personas, industries, use cases, and deal stages.
  • Create high-impact customer proof.
  • Enable customer participation in webinars, events, analyst briefings, and speaking opportunities.
  • Support review and ratings programs (e.g., G2, Gartner Peer Insights).

Benefits

  • Medical, dental, and vision insurance - 100% paid for by CoreWeave
  • Company-paid Life Insurance
  • Voluntary supplemental life insurance
  • Short and long-term disability insurance
  • Flexible Spending Account
  • Health Savings Account
  • Tuition Reimbursement
  • Ability to Participate in Employee Stock Purchase Program (ESPP)
  • Mental Wellness Benefits through Spring Health
  • Family-Forming support provided by Carrot
  • Paid Parental Leave
  • Flexible, full-service childcare support with Kinside
  • 401(k) with a generous employer match
  • Flexible PTO
  • Catered lunch each day in our office and data center locations
  • A casual work environment
  • A work culture focused on innovative disruption
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