Senior Manager, Customer Marketing Analyst

Reynolds Consumer ProductsLake Forest, IL
19h$150,000 - $160,000Onsite

About The Position

Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization. Are looking to build a strong career? Then we have an opportunity for you! We are searching for a Senior Manager, Customer Marketing Analytics to join our team located at our corporate headquarters in Lake Forest, IL. Your Role: The Senior Manager, Customer Marketing Analytics is responsible for driving optimal efficiency of trade spending through customer and product prioritization, delivering an accurate volume forecast, and ensuring efficient utilization of production resources. In this role, you will have a direct impact on business performance by improving trade marketing effectiveness and aligning tactics to changing market conditions. This role partners closely with Sales, Marketing, Supply Chain, Operations, and Finance to ensure customer marketing strategies translate into profitable growth and operational excellence across the Tableware portfolio. You will have the opportunity to Make Great Things Happen!

Requirements

  • BA/BS degree in a related field
  • 7+ years of experience in Consumer-Packaged Goods, preferably including trade management, key account management, customer marketing, and/or field sales leadership
  • Strong analytical capability with experience using syndicated data to drive business decisions
  • Excellent written and verbal communication skills, with the ability to influence at all levels of the organization
  • Proven ability to operate in a fast-paced environment with multiple priorities and stakeholders
  • Strong organizational and project management skills with attention to detail
  • Demonstrated ability to work collaboratively across high-performing teams
  • Proficient in MS Office with high proficiency in Excel
  • Ability to work a flexible schedule during key business deadlines
  • Ability to travel occasionally on an overnight basis

Nice To Haves

  • Experience with consumption data models that support volume forecasts and price elasticities are a plus
  • MBA or other advanced degree a plus

Responsibilities

  • Lead, develop, and continuously improve customer event and volume forecast analytics to optimize Tableware trade spending efficiency and drive brand share growth.
  • Assist Trade Directors in the leadership and execution of customer-level annual strategic plans, including: Customer marketing events Shelf-level assortment (distribution optimization) At-shelf promotions At-shelf pricing (every day and event)
  • Optimize Tableware portfolio spend across customers and products to ensure trade investments are prioritized toward the highest-return opportunities.
  • Drive forecast accuracy and alignment between customer plans, financial targets, and production capacity.
  • Provide direction, funding guidance, and budgetary control to field sales managers in the execution of promotional programs for retail customers.
  • Serve as a key interface among Sales, Marketing, Supply Chain, Operations, and Finance to ensure forecast accuracy and efficient utilization of production resources.
  • Approve and monitor trade funding requests from field sales in alignment with business plans and approved budget levels.
  • Analyze and report marketplace conditions using IRI / Nielsen syndicated data, along with internal and external data sources.
  • Provide guidance and decision support to Marketing, Finance, and Supply Chain partners related to trade programs, customer plans, and field sales execution.
  • Where applicable, comply with SQF and GMP practices to ensure safe food-contact packaging products and escalate food safety issues to appropriate authorities.
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