Senior Influencer Manager

Movement Strategy•Los Angeles, CA

3d•Remote

About The Position

Movement Strategy is looking for a Senior Influencer Marketing Manager with at least 5 years of influencer marketing experience to join our Influencer team supporting various clients across entertainment, lifestyle and CPG sectors. This role reports to the Associate Director, Influencer Marketing and works closely with members cross-functionally within Movement. The Senior Influencer Marketing Manager will independently lead influencer campaigns, and collaborate with peers and cross-functional leaders to ensure alignment across accounts and campaigns.

Requirements

5 - 8 years of experience within the influencer marketing space. Agency experience is a plus.
Strong network of influencers, managers, and talent agents. Experience in navigating contract and deliverable negotiations is a plus.
Experience managing influencer campaigns with multiple stakeholders on key social platforms including Instagram, Youtube, and TikTok.
Knowledge in influencer reporting and analysis. Experience using influencer reporting tools/technology is a plus.
Exceptional communication skills - clear, concise, and confident in both internal and external conversations
Polished and professional demeanor; projects enthusiasm, confidence, and collaboration towards clients and day-to-day work.
Ability to work both in a self-directed and proactive nature, as well as collaboratively in a team-oriented, energetic, atmosphere.
Excellent organizational skill sets with an ability to manage multiple projects and deadlines at the same time.
Demonstrates a keen sense of responsibility, ownership, and pride in delivering quality results.
Deep understanding of industry trends, digital culture and the evolving influencer landscape

Nice To Haves

High energy, passionate, curious, confident, and tenacious in learning, coupled with the ability to navigate the nuances of different client teams.
You have a deep understanding of today’s fast-paced social media landscape and emerging trends, with a strong point of view of what works and why
You’re proactive and naturally curious about the digital and social space, constantly looking for opportunities to evolve the department and advance the work.
You exercise both your left and right brains, in that you are both creative and strategic.
You’re a skilled communicator with an inquisitive and enthusiastic attitude—ready to learn fast, absorb information fast, and implement fast!
You’re innately resourceful when it comes to mining for information and you’re accustomed to always thinking ahead in life.
You are a nimble self-starter and quickly adjust to internal and external teams in an ever-changing environment; identify opportunity with bias to action.
You have a diverse and inclusive perspective, valuing different viewpoints and backgrounds within the team.
Your attention to detail is unmatched, ensuring that paid outputs meet the highest quality standards and align with client objectives.

Responsibilities

Drive influencer marketing strategy across multiple accounts, ensuring alignment with the broader brand and campaign objectives
Participate in internal briefings, creative ideation and strategy development
Lead drafting of influencer briefs, ensuring clear, strategic direction and creative inspiration for the influencer
Oversee influencer identification and vetting process, ensuring strong brand alignment, target audience specifications and cultural fit.
Lead influencer outreach and negotiations, maintaining thorough tracking of all scope and pricing negotiation details, while keeping in mind pay equity
Serve as primary liaison for influencer partners and talent managers, fostering long term relationships
Oversee campaign execution from end-to-end, ensuring timelines, budgets and deliverables are met during the creative review process
Lead campaign wrap-up influencer reporting and analysis, translating performance into actionable insights and strategic recommendations, with support from Associate Director
Lead creative review process, providing strategic feedback to ensure high-quality, on-brief deliverables