Senior Director, Marketing (Growth & Retention) - Remote

Prime TherapeuticsHome, WV
1dRemote

About The Position

At Prime Therapeutics (Prime), we are a different kind of PBM, with a purpose beyond profits and a unique ability to connect care for those we serve. Looking for a purpose-driven career? Come build the future of pharmacy with us. Job Posting Title Senior Director, Marketing (Growth & Retention) - Remote Job Description The Senior Director Marketing (Growth & Retention) leads the development and overall management of strategic marketing plans to generate and retain new Prime business. This role is accountable for leading a team of marketers that develop and execute marketing strategies to position the company as the premier Pharmacy Benefit Manager (PBM) for clients and/or prospects.

Requirements

  • Bachelor’s degree in marketing, communications or related area of study, or equivalent combination of education and/or relevant work experience; HS diploma or GED is required
  • 10 years of work experience in marketing, including experience with focus on growth and retention.
  • 7 years of leadership/people management experience
  • Strong relationship management and interpersonal skills with ability to gain leadership credibility across the organization
  • Demonstrated ability to drive company initiatives at senior management levels, including program and project management and strategy summaries
  • Effective at influencing senior leadership
  • Brand development and positioning experience
  • Sales and account management experience

Nice To Haves

  • MBA or Master’s degree in other related area of study
  • Pharmacy Benefit Management (PBM), health care, or Finance experience

Responsibilities

  • Lead the development of strategic sales, or retention marketing camaigns materials that support Prime’s brand and strategic objectives
  • Incorporate emerging trends and provide thought leadership to drive the development of innovative, industry-leading marketing strategies and initiatives
  • Work with key internal and external stakeholders to identify desired business outcomes, develop Prime’s position and lead the Marketing Growth and Retention team to produce appropriate materials and communication to win and retain business.
  • Lead and direct the prioritization of strategic and department level initiatives to include defining and meeting performance goals and targets
  • Provide thoughtful team direction and elevate team performance and progress towards reaching business and client goals; clearly communicate roles and expectations
  • Manage department budget, staffing, performance and development, and consistently demonstrate Prime’s leadership expectations during interactions with direct reports, cross functional and external stakeholders
  • Other duties as assigned
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