Senior Director, Marketing & Communications

Agile DefenseMcLean, VA
4dHybrid

About The Position

Agile Defense is redefining what it means to be a modern government systems integrator — building an AI-enabled workforce that’s trusted by mission and transforming how government works in the digital era. We’re not just evolving GovCon — we’re creating a new category that fuses brand, data, and design into a force multiplier for growth and mission impact. We’re looking for a Senior Director of Marketing & Communications who can turn that vision into movement — a modern storyteller who knows how to build a brand people believe in and a pipeline that drives measurable results. You’ll architect and lead a next-generation marketing function spanning brand strategy, digital engagement, content, events, and thought leadership — working at the intersection of Growth, Labs, and Transformation to shape how the world sees Agile Defense.

Requirements

  • 10+ years of progressive marketing experience with at least 3 years in a leadership role.
  • Proven experience in high-growth or technology-driven organizations, ideally across AI, cloud, or advanced defense tech sectors.
  • Demonstrated success building a brand from the ground up or transforming one in a regulated or complex environment.
  • Full-funnel marketing leadership: brand, demand gen, content, and analytics.
  • Expertise in positioning complex technical solutions in compelling, accessible narratives.
  • Strong digital marketing fluency: CRM, marketing automation, social, and SEO/SEM.
  • Experience managing integrated event portfolios and campaign ROI metrics.
  • Executive communication and storytelling experience — from op-eds to investor decks.
  • Ability to lead cross-functional teams and collaborate with technical, BD, and executive stakeholders.
  • High emotional intelligence, creative range, and a bias for action.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field (Master’s preferred).

Nice To Haves

  • Advanced credentials in marketing strategy, digital media, or communications preferred (e.g., AMA PCM, HubSpot, or equivalent).
  • Security clearance (or eligibility) a plus but not mandatory.
  • Experience in or around defense, national security, or dual-use technology markets.
  • Background in product or platform marketing, especially AI, data, or cyber solutions.
  • Familiarity with enterprise tools: HubSpot, Salesforce, Figma, Google Analytics, and GCP/Azure ecosystems.
  • Experience managing creative vendors and agencies.
  • Comfort operating in high-velocity, startup-like environments.

Responsibilities

  • Brand Leadership: Define and scale a differentiated brand identity that positions Agile Defense as the premier AI-enabled systems integrator. Translate “Always Evolving” into an authentic narrative that resonates across government, industry, and talent audiences.
  • Go-to-Market Strategy: Lead integrated marketing campaigns that connect thought leadership, digital media, and events to pipeline and revenue outcomes.
  • Inbound Growth Engine: Build and manage inbound lead generation systems — SEO, paid media, content syndication, and analytics — to fuel Growth’s BD pipeline.
  • Storytelling & Thought Leadership: Partner with executives to craft keynote narratives, media content, and thought leadership that amplify our mission and showcase our innovation ecosystem.
  • Event Strategy & Experience: Oversee Agile Defense’s presence at industry conferences, co-hosted roundtables, and proprietary events (e.g., AI for Impact Day), driving engagement and measurable ROI.
  • Campaign Design & Execution: Work across Labs and Growth to create campaigns that link technology showcases, prototypes, and solutions launches with capture and customer engagement strategies.
  • Public Relations & Media: Manage agency relationships, press engagement, and corporate communications — maintaining a trusted, transparent presence with media, partners, and the public.
  • Team Leadership: Serve as a player-coach, mentoring a small but elite team of marketers and creative partners while remaining hands-on in execution.
  • Budget & Performance: Own marketing budgets, track ROI, and continuously refine strategy based on data, experimentation, and feedback.
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