Senior Director II, Events

Circana

6d•$160,000 - $180,000•Remote

About The Position

The Senior Director II, Events is based in the United States, the primary market of the company’s event portfolio and the host location of its flagship event, Growth Summit. Positioned at the center of Circana’s global events ecosystem, this role is accountable for the successful delivery and performance of global enterprise‑level events, ensuring programs execute against regional event strategies, corporate business objectives, and executive expectations. This role requires close partnership with senior leaders, international functional teams, and external partners to deliver cohesive, high‑impact experiences that elevate the brand on a global stage. Operating with a high degree of autonomy, the position owns strategic event outcomes across complex, multi‑day programs for both internal and external audiences and serves as a trusted advisor to senior and executive stakeholders. This role ensures events deliver measurable business value (event ROI), brand consistency, and high‑impact experiences. This role is based in the US to ensure proximity to the flagship event location, as well as key partners and executives, enabling direct accountability for onsite leadership of cross functional event teams, real‑time decision‑making, and issue resolution across strategically significant events. Additionally, it ensures that all events are executed on schedule, uphold brand and experience standards, adhere to budget parameters, and meet defined performance and success metrics. As a people leader, this role also manages and develops direct reports responsible for event execution. This role demonstrates strong executive presence and serves as a trusted partner to senior leaders, including ELT members, by translating business objectives into high impact, strategically-aligned event experiences.

Requirements

Bachelor’s degree or equivalent professional experience.
7–10+ years of progressive experience in corporate or enterprise event management.
Demonstrated expertise in hotel sourcing, event space evaluation, and contract negotiation and management.
Hands‑on experience with Cvent for registration, badge printing, housing block management, sourcing and reporting.
Proven experience managing room blocks, large vendor portfolios, and six‑ to seven‑figure event budgets.
Experience leading and developing teams in a fast‑paced, deadline‑driven environment.
Strong understanding of corporate procurement, legal review, and risk mitigation frameworks.
Ability to manage multiple complex programs simultaneously while maintaining attention to detail and service excellence.
Strategic event leadership and stakeholder partnership.
Proven financial acumen.
Cvent and event technology mastery.
Team leadership and operational governance.
Strong executive presence and decision‑making under pressure.
Travel per year approximately 40% for on-site management of events and related activities.
This role is based in the US to ensure proximity to the majority of executives, the flagship event location, and key partners, enabling more effective decision‑making, onsite leadership, and real‑time engagement across the company’s most strategically significant programs.

Nice To Haves

CMP strongly preferred.

Responsibilities

Strategic Event Planning & Program Leadership
Accountable for the end‑to‑end delivery and success of enterprise meetings, conferences, and leadership events, ensuring programs meet defined business objectives, timelines, budgets, and experience standards, from intake through post‑event evaluation.
Translate business and departmental objectives into event-level strategies, establishing clear goals, execution roadmaps, and measurable success criteria that enable consistent evaluation of impact and value of core events. Serve as the senior operational leader during live events, making timely decisions to resolve issues, mitigate risk, and drive positive attendee experience, brand reputation, and business outcomes.
Venue Sourcing, Hotels & Event Space
Own venue, hotel, and event space sourcing outcomes, ensuring RFPs, site evaluations, and comparative analyses result in selections that align with program requirements, budget targets, and experience objectives.
Deliver strategic and data‑driven venue recommendations that balance cost efficiency, risk management, attendee experience, and stakeholder expectations.
Contract Review & Negotiation
Leverage event industry expertise to negotiate and finalize complex event contracts with hotels, venues, and vendors, and ensuring terms support execution needs, financial discipline, and risk mitigation.
Ensure contractual commitments enable successful delivery, aligning agreements with corporate procurement standards, budget controls, and event performance objectives.
Room Block & Housing Management
Own room block strategy and management, including pickup optimization, forecasting, adjustments, and stakeholder communications, to deliver positive budget outcomes and attendee experience.
Ensure a seamless, compliant lodging experience for attendees, executives, and speakers through clear governance, proactive communication, and operational oversight.
Vendor & Budget Management
Be accountable for vendor performance and service quality across AV/production, transportation, staffing, catering, and ancillary services, ensuring delivery against scope, timelines, and experience standards.
Own event‑level financial accuracy and discipline, partnering with the Global Head of Events to support forecasting, spend tracking, invoice approval, reconciliation, and post‑event financial insights.
People Leadership
Lead and develop direct reports by setting clear objectives, prioritizing workloads, providing ongoing coaching, and holding team members accountable for execution quality and results.
Establish and reinforce operational standards and best practices that enable scalable delivery, consistency across programs, and professional growth within the events team.
Cross-Functional Leadership & Influence
Lead cross-functional workstreams across marketing, communications, sales, product, client teams, procurement, legal, finance, and external agencies to ensure alignment from strategy through execution.
Build and cultivate strong partnerships to align diverse stakeholders around shared goals, timelines, and decision frameworks to drive successful collaboration.
Drive clarity and accountability across teams, proactively resolving dependencies and risks that could impact event success.