Senior Director, External Communications & PR

Suffolk Construction•Boston, MA

1d•Onsite

About The Position

Suffolk is a national enterprise that builds, innovates, and invests, providing value across the entire project lifecycle through core construction management services and complementary business lines in real estate investment, design, self-perform construction, and technology start-up investment (Suffolk Technologies). By integrating data, artificial intelligence, and advanced technology through their Seamless Platform, they connect design, construction, and operations to deliver smarter, more predictable results and redefine how America builds. Suffolk is a national company with more than $9 billion in annual revenue, 3,000 employees, and 17 offices. The Senior Director of External Communications and PR for Jobsite of the Future is a "storyteller" responsible for the planning, development and execution of media relations and external communications strategies for Suffolk’s Jobsite of the Future, 100MAG and Artificial Intelligence initiatives. This individual will execute on Jobsite of the Future-specific media relations and external campaigns; share AI success stories, accomplishments and tools on jobsites; promote AI Engineers, data specialists and executives and thought leaders; leverage stories and news to introduce Suffolk to new regions and sectors to support company growth; and strengthen the Suffolk brand nationally by generating earned media coverage.

Requirements

A passion for storytelling, meeting people and active listening
8+ years in media relations and/or marketing professional services
Very strong writing and communications skills
Demonstrated strategic ability and business sense

Nice To Haves

Technology PR and/or agency background a plus
Track record of developing and delivering communications strategies and working with agencies and journalists is a plus

Responsibilities

Develop strategies and pitch ideas for promoting Jobsite of the Future, 100MAG and AI successes to national and regional publications, online channels and blogs, broadcast media, and business and trade publications
Frequently visit Jobsite of the Future locations on project sites to interview team members; mine and capture captivating success stories that can be shared with external audiences
Maintain Jobsite of the Future key messages and draft/edit press releases, media alerts, op-eds and pitch letters pitch to the media for press coverage
Track regional and national award submission deadlines, assist in developing strong submission messaging, and submit Suffolk for high-profile awards
Identify and pitch AI Engineers, technology and data leaders, and subject matter experts for speaking opportunities that promote our expertise and experience ( i.e. keynote addresses, panel discussions, moderators, etc.)
Collaborate with Operations and Functional teams ( i.e. People and Culture; Suffolk Technologies; Operations; project teams in the field; Information Technology) to identify compelling stories and develop strategic marketing campaigns that help them promote their initiatives and raise Suffolk’s visibility nationally
Develop and maintain relationships with key reporters
Cultivate relationships with influential print, digital and broadcast journalists and editors
Prepare Jobsite of the Future announcements for wire distribution; organize press events and press conferences
Work closely with the social media team to coordinate content, messaging and external news and campaigns
Assist in generating and identifying compelling content for social media channels
Brief and prepare AI Engineers and other Suffolk spokespeople for media interviews; staff interviews; manage follow-up action items to completion
Report on results using determined key performance indicators; share positive results with leadership and employees