Senior Director - Ad Experience & Property Monetization

Samsung•Los Angeles, CA

5d•$240,000 - $310,000

About The Position

Samsung Ads, a division of Samsung Electronics America, powers advertising experiences across one of the world’s largest ecosystems of connected devices — spanning smart TVs, mobile, desktop, and beyond. With unmatched reach at the intersection of hardware, software, and advertising, Samsung Ads delivers quantifiable results for brands at massive scale. Reaching 3 in 4 U.S. households, Samsung Ads has a unique vantage point over how consumers discover and engage with content across screens. This is a senior product leadership role within Samsung Ads P&E (Product & Engineering), with full accountability for the commercial and experiential value of Samsung’s ad-supported properties. The scope spans Samsung TV Plus, one of the world’s largest FAST platforms, and the advertising experiences within Tizen Home, Samsung’s first-screen Smart TV surface reaching tens of millions of active households. Maximizing the commercial value of Samsung’s ad properties requires pulling on three levers in combination: the canvas (the formats and surfaces consumers interact with), the audience (leveraging the scale, demographics, interests, and viewing behaviors of Samsung’s users in advertising products), and the context (the content environment where ads run — channel, genre, show, and scene). The Sr. Director will be accountable for all three — designing ad experiences that command attention, building products that translate audience and context into marketer value, and driving revenue growth and durable margin through their combined application. This role is distinct from programmatic yield management or ad tech infrastructure ownership — those capabilities exist within Ads P&E but are not the focus of this position. We are looking for someone who thinks holistically about the full value of a publisher’s ad property: who has designed ad experiences with intention, built products that translate audience attributes into marketer value, and understood how content context drives relevance and ad effectiveness.

Requirements

12+ years in product management, with significant experience in CTV, streaming, or digital media — specifically in ad experience, ad products, or publisher monetization.
Demonstrated track record of owning and innovating consumer-facing ad formats at a major ad-supported streaming or broadcast platform — not just optimizing delivery infrastructure.
Deep understanding of the full advertising value stack for a CTV publisher: ad experience design, utilization of audience attributes in ad products, and contextual relevance — and how all three combine to drive revenue, margin, and lasting advertiser value.
Experience thinking across a portfolio of monetized properties — understanding how to balance format consistency with property-specific differentiation.
Strong creative and strategic sensibility for ad product design, paired with rigorous analytical capability and a track record of developing audience or contextual products that commanded premium pricing.
Proven ability to lead cross-functional product work across content, engineering, sales, and UX in a matrixed organization.
Executive-level communicator — equally fluent in a product review, a sales narrative, and a content partnership conversation.