Senior Director, Accounts

Wasserman•Boston, MA

2d•$135,000 - $165,000

About The Position

We are seeking an experienced Senior Director, Accounts; a trusted leader who intuitively understands client relationships and brand objectives and possesses a deep passion for engaging the next generation of consumers across both physical and digital channels. This role demands a strategic thinker capable of deepening relationships and driving business growth through creative, practical solutions, including developing engagement strategies, ensuring content quality, and managing scopes, deliverables, and campaigns. The ideal candidate will effortlessly lead a team, providing insightful input and direction while maintaining a 24/7, 365 commitment to the strategic vision and agency voice, requiring exceptional interpersonal skills, strong organizational abilities, and a proven track record of effectively managing resources and fostering collaborative client partnerships.

Requirements

10-12+ years’ experience in advertising and marketing across multiple channels and tactics, for large brands (S&P 500)
Proven ability to build rapport with senior executive leadership
Experience managing and mentoring large teams as well as delegating work
A demonstrated passion for and superb understanding of the translating audience insights, to creative development, to tactical deployment
Natural leadership abilities
Excellent communication skills: persuasive, strategic, proactive, diplomatic
Uncanny attention to detail

Responsibilities

Exceptional understanding of a group of client’s business, marketing goals, and program objectives which allows for strategic oversight of client & agency relationships and growth
Serve as senior strategic and planning contact for a group of clients. This includes, but not exclusive to, audience thought leadership and communication strategy development specific to access points
Strong client services skills to work with senior level clients and multitask across a group of accounts
Agency leader that ensures all work is completed at the standards of Wass Next Gen - no matter how large or small
Demonstrates ability to take audience-based strategy and insights into integrated programming through project completion; including brand ambassadors, influencers/social, media, field and experiential tactics
Effortlessly partner and work cross-functionally with Wass Next Gen internal teams (Client Services, Creative, Production, Recruitment, Digital, Data/Insights, Media, and University Relations) to develop and execute integrated marketing campaigns and set tone for team
Identify areas of opportunity/organic growth within existing account base through real-time assessment of program performance, consumer insights and feedback, and regular dialogue with client contacts
Develop best practices for entire team as well as broader agency
Analyze and oversee high-level agency financials (GPM goals, resourcing, ops budgets, staffing, etc.)
Build and reconcile project-based budgets to achieve target profitability and ensure an efficient use of resources
Forecast program financials for current program and future growth
Lead New Business development from a client services perspective through management of client relationship, client strategy, creative development, sales operations, and budget development
Identify and develop business and product opportunities for agency to expand and diversify roster and capabilities
Positively contribute to agency culture by creating an environment that is healthy, productive and transparent
Experience managing a team
Mentor to Director level direct reports to create best in class team. This includes, but not exclusive to, aligning on role clarity, professional development, goal setting and creating opportunities to grow within existing work
Showcases emotional intelligence to not only lead a team by example, but also with empathy and motivation
Perform other duties, as assigned