Senior Content Writer
About The Position
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered. At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections. The senior content writer - B2B is responsible for writing UX content for business.att.com, including e-commerce, account management, and chat flows for B2B audiences. This person may also create support content, including customer-facing articles and troubleshooting tools. The ideal candidate can turn technical and legal jargon into plain English while following our brand voice and accessibility guidelines.
Requirements
- Bachelor's degree in English, communications, journalism, or equivalent experience.
- Portfolio of UX content that demonstrates an understanding of product design processes and showcases content decisions.
- Five+ years’ mid-level experience in UX writing or content design for a B2B audience, with some experience managing content projects independently.
- Two+ years’ experience in content strategy balancing user testing, industry research, and other analytics for marketing and business needs.
- Five+ years’ experience writing UX for digital spaces (e.g., e-commerce sales flows, mobile apps, support articles, account management flows).
- Exceptional collaboration skills and comfortable guiding stakeholders through customer journeys.
- Experience writing or editing microcopy, including error messages, button labels, or status messages.
- Strong attention to detail and a knack for communicating complex concepts clearly and concisely.
- Agile or development cycle experience (one+ year preferred).
Nice To Haves
- Experience with design tools (e.g., Figma, Sketch, or Adobe XD) and project management systems (e.g., Jira, Azure DevOps, or Workfront) a plus.
- Experience with conversation design a plus.
Responsibilities
- Take content from concept to publication, implementing AT&T digital experience standards and business objectives.
- Review and collaborate on design wireframes and comps to deliver the best customer experiences.
- Ensure all content follows style guide, editorial, SEO, and accessibility guidelines as well as AT&T brand voice and tone.
- Support scrum teams and collaborate with designers, product managers, developers, business partners, and legal to regularly release new features.
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
5,001-10,000 employees
