Senior Content Writer

BuildkiteNorth Las Vegas, NV
11hRemote

About The Position

We’re looking for a Senior Content Writer to turn Buildkite’s point-of-view into a coherent, compounding editorial system: writing that earns trust, sharpens our differentiation, and moves developers and buyers through the journey—without sounding like devtools marketing. Narrative for Buildkite scales through a clear PoV, consistent standards and repeatable editorial loops that translate strategy into artifacts people actually read, share, and act on. You’ll build that machine; high-signal writing, technical truth and a cadence that keeps Buildkite’s story crisp in-market. We’re only interested in writers who can operate like a builder; strong taste, comfort with technical review and the discipline to run an editorial OS that compounds instead of restarting for every launch.

Requirements

  • This role only works with writers who have taste, spine, and technical honesty.
  • Proven experience writing in devtools/technical B2B with outcomes you can point to
  • Sharp editorial judgment
  • Ability to write across formats
  • Comfort working with technical reviewers, incorporating feedback without losing clarity or voice
  • Strong narrative systems thinking
  • You avoid hollow claims, protect credibility, and insist on evidence
  • You can define success and iterate based on what’s real
  • High-agency collaboration
  • Clear async communication

Nice To Haves

  • Experience building an editorial program from scratch
  • Familiarity with CI/CD, DevOps and the realities of eng teams at scale
  • Experience shaping customer proof into credible stories
  • Comfort working with distribution mechanics
  • A portfolio that shows range and taste

Responsibilities

  • Ship a dev-first demand engine
  • Own campaign execution across priority pillars, from concept→asset plan→launch→iteration
  • Build programs that serve devs and buyers; credibility up top, clarity in the middle, conversion at the bottom
  • Create a repeatable cadence that aligns our Labs (Brand Systems + Dev Voice + GTM)
  • Build an editorial system, not a content queue
  • Establish a clear editorial strategy aligned to our strategic pillars
  • Own the editorial backlog: what we write, why it matters, what gets deprioritised, what gets refreshed
  • Create governance and standards so voice stays consistent and trust doesn’t erode
  • Translate our narrative PoV into writing devs respect
  • Write high-signal pieces that feel like contribution
  • Develop narrative threads that power campaigns, launches, sales conversations and DevRel programming
  • Collaborate with engineers and technical reviewers so output maps to dev reality
  • Turn proof into stories that travel
  • Convert real proof into durable assets; customer stories with teeth, engineering-led writeups, migration narratives, reliability stories
  • Partner with Content Engineering and DevRel to capture raw material and shape it into readable truth
  • Build proof packs that GTM can reuse without distorting the narrative
  • Increase conversion through clarity
  • Clarify what Buildkite is, who it’s for, why it’s different and where the value lies
  • Target common friction points: eval confusion, migration anxiety, reliability doubts, and ‘why not X?’ comparisons
  • Ship content that supports time-to-first-value and adoption pathways
  • Make distribution and iteration real
  • Work collaboratively to package writing for distribution
  • Instrument performance with the right success signals: authority growth, share-of-voice, high-intent conversion, pipeline influence
  • Refresh and retire content with discipline; no rotting posts, no outdated claims, no drift
  • Run an OS that compounds
  • You’ll operate with a cadence that scales beyond any single person: Editorial loop; backlog→brief→draft→technical review→publish→refresh Proof loop; source reality→shape story→validate→ship→reuse Signal loop; capture questions/objections→categorise→route→write what fixes it Distribution loop; package→amplify→learn→iterate Quality loop; voice standards→review gates→sampling→corrections Coherence loop; align with Brand/GTM/Dev Voice→reduce narrative drift

Benefits

  • Competitive compensation, including salary, equity, and benefits package
  • Flexible, remote-first culture
  • Meaningful technical challenges at scale
  • Opportunities for professional growth, technical leadership, and cross-team influence
  • A collaborative, inclusive, and innovative culture where your ideas make a real impact
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