Senior Communications Specialist - Cat Technology

Caterpillar•Mossville, IL

5d•Onsite

About The Position

Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it. This is Caterpillar Caterpillar has an exciting opportunity for an experienced communications professional to join the Cat Technology division as a Senior Communications Specialist. Technology is an accelerator for our customers, helping them strengthen safety and productivity. In this role, you’ll be accountable for developing and owning messaging and content around the enterprise strategy for machine autonomy and related technologies, which touches nearly every product in the Caterpillar portfolio. You’ll work closely with leadership and subject matter experts to design and execute strategic communications to further the organization's business objectives.

Requirements

College or university degree in communications, marketing, or a related field and/or considerable job-related experience in corporate communications with proficiency in digital communication tools such as the Microsoft Office Suite
Strong organizational skills with the ability to plan, prioritize and execute multiple projects independently and with urgency; skilled at simplifying complex ideas, anticipating stakeholder needs and adjusting messaging to drive clarity and alignment
Big picture thinking and planning; ability to apply organizational acumen and align messaging and deliverables to key customer objectives and strategies
Excellent listening, verbal and written communication skills; develops a clear and complete understanding of needs through careful listening, probing, reflecting, and summarizing
Strong content creation skills and experience in corporate storytelling
Outstanding relationship management; skilled at establishing and maintaining trust with customers, clients, peers and vendors

Responsibilities

Work across a large, matrixed organization to develop, own and execute a comprehensive communications plan that drives business objectives in technology strategy, with key leadership, segment partners as well as key customers
Lead content development: Shape our narrative, creating compelling fact-based messaging that drives collaboration, understanding and excitement in our technology solutions and how they help transform our customers’ businesses
Collaborate across teams: Work closely with technology subject matter experts; business leaders; and communications, marketing and media relations colleagues to develop content for a variety of audiences, internal and external. Deliverables include customer stories, announcements and events; presentations; speeches; communications plans and articles
Proactively plan ahead: Own a comprehensive communications calendar, aligning teams to execute campaigns around product launches, customer announcements, trade shows and other events
Support internal communications: Highlight team achievements, project milestones and internal success stories, through execution of all-employee meetings and other internal communications channels
Uphold brand consistency: Maintain a consistent tone and style across all content, adhering to brand guidelines and voice
Analyze performance: Monitor communications metrics to refine strategies and continuously improve engagement