Senior Business Development Representative

Ippon TechnologiesRichmond, VA
1d$60,000 - $70,000Hybrid

About The Position

We are looking for a driven Business Development Representative (BDR) to join our newly established BDR function. As a BDR, you’ll play a critical role in generating qualified sales leads by identifying, engaging, and nurturing prospects within our target scope. This position is ideal for someone with a strong foundation in sales or lead generation who thrives on building relationships and helping prospects understand how our cloud, engineering, and data services can solve their business challenges. You’ll collaborate closely with Marketing, Sales, Leadership, and Technical Teams to convert interest into meaningful sales conversations—ultimately contributing to the company's growth.

Requirements

  • 5+ years of experience in enterprise or mid-sized business development, sales, networking, and/or lead generation, ideally in B2B Tech Consulting
  • 5+ years of proven success with outbound and inbound prospecting, lead qualification, and networking/marketing events with a focus on enterprise technical targets
  • Experience attending/leading in-person networking and marketing events.
  • Proficient with CRM tools (e.g., HubSpot, Salesforce) and prospecting platforms (e.g., LinkedIn Sales Navigator, Apollo, Outreach)
  • Familiarity with cloud platforms (especially AWS) or modern data tools (e.g., Snowflake, Databricks)
  • Demonstrated ability to engage with business stakeholders and technical buyers/decision-makers such as IT, Engineering, or Data leaders
  • Excellent verbal and written communication skills, tailoring messaging based on the audience, conducting cold outreach, persistent follow-up, executive presentations, and more

Nice To Haves

  • Experience prospecting or selling into Financial Services (Banks, Capital Markets, Insurance)
  • Experience in a technology consulting, cloud services, or data-centric organization
  • Understanding of software development, digital transformation, cloud, and/or data concepts
  • Knowledge of enterprise full-cycle sales, consultative sales frameworks, and best practices
  • Organized and self-motivated, with strong time management skills
  • An entrepreneurial mindset with hunger for growth and curiosity to keep learning
  • Bachelor’s degree or equivalent experience

Responsibilities

  • Research and identify prospective clients leveraging CRM tools (e.g., HubSpot, Salesforce), prospecting platforms (e.g., LinkedIn Sales Navigator, Apollo, Outreach), and networking events (e.g., RVATech)
  • Qualify leads, conduct outbound prospecting campaigns, and follow up with high-potential sales opportunities via email, phone, social channels, and events
  • Engage with enterprise technical and business stakeholders to uncover their needs and discuss the basics of our service offerings, to schedule further discovery and qualification meetings with Account Executives
  • Provide support to Account Executives in technical partner co-selling efforts (AWS & Snowflake)
  • Participate in in-person networking events to meet prospective clients, nurture existing connections and ultimately build relationships that lead to sales opportunities. Events may take place during the day (usually mandatory) or after hours (typically optional)
  • Stay up to date on Ippon’s service offerings, go-to-market strategy, and industry trends to effectively position solutions with prospective clients
  • Maintain accurate records of activity, success metrics, and pipeline activity in CRM platforms such as Salesforce & HubSpot to aid in performance reporting and forecasting
  • Contribute to the development and refinement of recently established BDR processes, thought-leadership content, sales/prospecting playbooks, and marketing campaigns
  • Align closely with Marketing to support campaign execution, ensure timely lead follow-up after events, reflect on learnings, and adapt plans accordingly
  • Shadow client meetings and learn the consultative sales process to help the BDR and Sales functions grows
  • Stay informed about industry trends, competitors, and market shifts relevant to our core offerings
  • Collaborate with cross-functional teams to share prospect feedback and optimize the buyer journey
  • Participate in team learning, knowledge sharing, and sales enablement initiatives

Benefits

  • Great salary and benefits - Health (HDHP & PPO Plans), dental, and vision insurance, HSA, EAP, as well as a 401k with company match
  • Work/life balance - Ippon offers generous PTO, parental leave, medical leave, and flexible schedules
  • A fun, creative, and healthy work environment, focused on teamwork, knowledge-sharing, and exceptional delivery
  • Opportunities to expand your portfolio and work with different companies and industries
  • Career growth, up-skilling, cross-training, and leadership opportunities
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