Senior Brand Marketing Manager

Jobgether

6d • Hybrid

About The Position

This role offers the opportunity to shape and elevate a global brand in a fast-growing, high-impact environment. As a Senior Brand Marketing Manager, you will define and execute brand strategy, oversee brand messaging, and ensure visual and narrative consistency across all channels. You will work closely with cross-functional teams, including creative, product, sales, and customer success, to drive brand awareness, strengthen loyalty, and support ambitious growth goals. This position combines hands-on campaign leadership, content creation, and analytics-driven optimization. It is ideal for a strategic thinker with a strong creative sensibility, excellent data literacy, and the ability to influence stakeholders across the organization. Your work will directly impact how customers perceive and engage with the brand globally.

Requirements

• 10+ years of experience in brand marketing, preferably within B2B technology, SaaS, e-commerce, or logistics sectors.
• Proven expertise in brand strategy, messaging, and visual identity development.
• Strong analytical skills with experience interpreting KPI reports and translating insights into actionable strategies.
• Excellent communication, presentation, and interpersonal skills; capable of influencing diverse stakeholders.
• Experience leading and collaborating with creative and marketing teams to execute high-quality campaigns.
• Proficiency with marketing automation platforms (e.g., HubSpot), analytics tools (Google Analytics), A/B testing tools, and project management platforms (e.g., Asana).
• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• Familiarity with advertising across digital, social, SEO, SEM, video, audio, and mobile channels.

Responsibilities

• Develop and maintain the global brand strategy, including vision, mission, values, and comprehensive brand guidelines.
• Lead the planning, execution, and optimization of integrated marketing campaigns across digital, social media, email, content, and events.
• Collaborate with product marketing to craft messaging and positioning for product launches and feature updates.
• Create compelling brand narratives, overseeing the brand voice, tone, and content across multiple channels (website, blog, social media, thought leadership).
• Monitor brand performance metrics, analyze results, and apply data-driven insights to improve campaigns and ROI.
• Build strong relationships with cross-functional teams and external agencies to ensure consistent brand representation.
• Conduct market research and competitive analysis to identify differentiation opportunities and evolving brand trends.

Benefits

• Competitive salary with performance-based incentives.
• Flexible remote and hybrid work options.
• Opportunity to work on high-visibility, global brand initiatives.
• Access to professional development and leadership growth opportunities.
• Collaborative, fast-paced work environment with cross-functional exposure.
• Comprehensive benefits package including healthcare, paid time off, and wellness suppo

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 11-50 employees