Senior Brand & Content Marketing Manager

Loop•Boston, MA

1d•Remote

About The Position

At Loop, weâre on a mission to transform the post-purchase experience for modern ecommerce brands. We power returns, tracking, and reverse logistics for 5,000+ of the most-loved Shopify brands â including Brooklinen, Figs, Princess Polly, and Ruggable. Content and brand are critical to how we shape this category. We believe our biggest growth lever isnât just paid ads or outbound salesâitâs becoming the most authoritative, creative, and useful voice in ecommerce operations. Thatâs where you come in. Weâre looking for a Senior Brand & Content Marketing Manager to build and scale a modern content and brand function at Loop. This isnât a role for someone who wants to follow yesterdayâs marketing playbook. Itâs for a builder: someone who wants to rethink how a SaaS company shows up in the market, build a new category, and make Loop the go-to resource for ecommerce operators. This is a senior IC role owning our content strategy and brand voice end-to-end, with broad ownership and influence. At Loop, weâre intentional about the way we work so that we can do our best work. We call this our Blended Working Environment. We work from our HQ in Columbus, OH, or one of our Hub or Secluded locations, and are distributed throughout the United States, select Canadian provinces, and the United Kingdom. For this position, weâre looking for someone to join us in Eastern or Central Timezones.

Requirements

6+ years in B2B SaaS marketing, ideally with experience in ecommerce operations or data-rich products.
An AI-forward mindset: you actively use AI to accelerate research, analysis, drafting, and repurposing, and can help establish best practices that raise the bar for the broader marketing org.
A proven track record creating content that drives demand, shapes perception, and helps define a category.
Strong data fluency: youâre comfortable digging into raw product usage data, exploring trends, asking smart questions, and synthesizing insights into compelling stories.
Sound editorial judgment around data and AI â you know when automation adds leverage and when human insight and context matter most.
Hands-on experience with modern marketing and data tools (e.g., HubSpot, Gong, Hex, Figma, analytics tools), and the curiosity to learn new ones as needed.

Responsibilities

Develop and own Loopâs content strategy across the funnel: thought leadership, data-backed reports, real-world case studies, and brand-led storytelling.
Design, orchestrate, and govern AI-powered content systems that can scale quality, consistency, and personalization.
Act as editor-in-chief for Loopâs marketing orgâsetting standards, reviewing high-impact work, and ensuring every story, campaign and moment feels unmistakably âLoopâ.
Work closely with Product Marketing, Customer Marketing, Partnerships and Data to turn product usage, returns trends, and Gong calls into the Loop story that builds our category.
Become the primary content and SEO owner of the Loop website, testing headlines, updating meta descriptions, writing blogs and case studies, etc.
Create (and coach others to create) content that is opinionated, differentiated, and impossible to ignore.
Develop content for brand campaigns that build credibility with the right audiences.