Senior Associate, Marketing Effectiveness

dentsu • Boise, ID

1d • $68,000 - $80,000 • Hybrid

About The Position

The Senior Associate will be part of a cross-functional team, specifically focused on transforming raw data into insights and recommendations to drive impact for our clients. The ideal candidate is a proactive self-starter and has an innate interest in all things data: whether it’s data tidying, visualization, analysis, or statistics, using data to drive business outcomes is a passion.

Requirements

• Bachelor's degree in Statistics, Economics, Data Science or related quantitative field
• 1+ years in a quantitative business environment (or graduate degree completion)
• Experience in marketing or media analytics
• Experience in data visualization (Excel, Tableau, Power BI, Datorama)
• Experience in SQL or Python
• Excellent problem solving and critical thinking skills
• Excellent written and verbal communication skills
• High attention to detail
• Proficient in PowerPoint with advanced Excel skills
• Strong interpersonal skills with ability to collaborate across teams

Nice To Haves

• B2B experience

Responsibilities

• Determine data sources and information needs and develop new data source documentation to provide data engineering direction
• Access and compile large volumes of media, custom and syndicated data from disparate sources into concise and precise information
• Ensure data quality by QAing and resolving data discrepancies for reporting
• Collaborate with diverse teams across multiple time zones to ensure account deliverables are being met
• Understanding of ETL process and ability to query database
• Ability to handle multiple assignments and meet tight deadlines
• Interpret data and analyze results to generate insights and produce visuals (charts, graphs) and presentations for summary trend statistics
• Conduct deeper dives to find specific answers to client inquiries
• Produce easy-to-understand, error-free, timely deliverables and effectively communicate findings
• Handle small data pulls (ad hoc requests) with limited support and provide support for larger data needs.
• Develop automation via scripts, macros or efficiency models to streamline repetitive tasks.

Benefits

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level